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Date: Tue, 11 Feb 2025 13:53:01 +0000
To: info@mak.pt
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Subject: =?utf-8?Q?Daniel_S=C3=A1,_Diretor_Executivo_do_IPAM:_=E2=80=9CRonaldo_?=
=?utf-8?Q?=C3=A9_uma_marca_mainstream,_ou_seja,_conceptualmente_pode_esta?=
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Content preview: Daniel Sá, Diretor Executivo do IPAM: “Ronaldo é uma
marca mainstream, ou seja, conceptualmente pode estar nos negócios quase
todos” Cristiano Ronaldo é um fenómeno que vai muito além das quatro
linhas dos relvados. Mas qual a chave para u
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[2]=0A=0A [3]Daniel S=C3=A1, Diretor Exe=
cutivo do IPAM: =E2=80=9CRonaldo =C3=A9 uma marca mainstream, ou seja,=0A =
conceptualmente pode estar nos neg=C3=B3cios quase todos=E2=80=9D=0A=0A =
Cristiano Ronaldo =C3=A9 um fen=C3=B3meno que vai muito al=C3=A9m das quatr=
o linhas dos relvados. Mas qual=0A a chave para um sucesso t=C3=A3o expon=
encial? Para o diretor executivo do IPAM =C3=A9 a for=C3=A7a de=0A trabal=
ho, foco e exemplo do futebolista.=0A =
[4]Ler Mais=0A=0A [5]=0A=0A=
ACTUALIDADE=0A=0A [6]Influenci=
adores humanos vs influenciadores gerados por IA: Quem garante melhores=0A =
resultados =C3=A0s marcas?=0A=0A Um estudo sobre o Marketing de influ=
=C3=AAncia na ind=C3=BAstria de fast fashion, realizado no =C3=A2mbito=0A =
do Mestrado em Marketing do ISEG =E2=80=93 Lisbon School of Economics & Ma=
nagement, da Universidade=0A de Lisboa, revela quais as diferen=C3=A7as =
=E2=80=9Centre o tipo de influenciador e as atitudes dos=0A consumidores =
face as marcas=E2=80=9D.=0A=0A [=
7]=0A=0A=0A [8]Isabel Balsas, Country Manager da Normal: =E2=80=9CO consu=
midor atual valoriza cada vez mais a=0A transpar=C3=AAncia e a previsibil=
idade nas suas compras=E2=80=9D=0A=0A Sem promo=C3=A7=C3=B5es ou desconto=
s tradicionais, a Normal construiu um conceito que combina=0A acessibilid=
ade, praticidade e a emo=C3=A7=C3=A3o da descoberta, tornando cada loja um =
espa=C3=A7o=0A diferente e especial.=0A=0A =
[9]=0A=0A EDI=C3=87=C3=
=83O IMPRESSA=0A=0A =0A=0A *=
Para onde vamos? Tend=C3=AAncias 2025=0A * Retalho | Os trabalhos da Z=
u=0A * Estudo | Apple destrona Amazon=0A * Comunica=C3=A7=C3=A3o | =
As marcas est=C3=A3o chatas=0A * Cadernos Especiais=0A=0A =
[10]ASSINAR=0A=0A =
[11]=0A=0A [12]=0A [13]A hist=C3=B3ria de Nini Andrade Si=
lva amanh=C3=A3 no Marcas com Marca=0A=0A Uma =C2=ABcontadora de hist=C3=
=B3rias=C2=BB como se intitula, marcada pela sua pr=C3=B3pria hist=C3=B3ria=
na Ilha da=0A Madeira.=0A=0A [14]=0A [15]Diogo Vieira Borges =C3=A9 =
o novo Diretor Executivo da Paez=0A=0A O profissional passou por grandes =
e m=C3=A9dias ag=C3=AAncias como a FCB, Havas, Terra Design, Grupo=0A Ati=
vism, contando ainda com experi=C3=AAncia em empresas de refer=C3=AAncia no=
setor imobili=C3=A1rio como=0A a JLL e Norfin.=0A=0A =
[16]=0A=0A=0A [17]Aten=C3=A7=C3=A3o =C3=A9 poder: =
Medi=C3=A7=C3=A3o da aten=C3=A7=C3=A3o Digital =C3=A9 prioridade para o fut=
uro do marketing,=0A diz estudo=0A=0A Medir a aten=C3=A7=C3=A3o digital=
torna-se o principal desafio de marketing em 2025, de acordo com o=0A re=
lat=C3=B3rio =E2=80=98Digital Content Trends 2025=E2=80=99 da Epsilon Techn=
ologies.=0A=0A [18]=0A=0A=0A [1=
9]Linha que separa consumidores online e offline nunca foi t=C3=A3o t=C3=A9=
nue. Como podem as=0A marcas dar a volta?=0A=0A A linha que separa os c=
onsumidores online e offline nunca foi t=C3=A3o t=C3=A9nue. Jovens adeptos =
do=0A digital est=C3=A3o a comprar mais em lojas f=C3=ADsicas, enquanto c=
onsumidores mais velhos,=0A habituados a grandes armaz=C3=A9ns, fazem cad=
a vez mais compras online.=0A=0A =
[20]=0A=0A=0A [21]Os desafios de ser Marketeer ont=
em e hoje=0A=0A Opini=C3=A3o de L=C3=ADdia Moreira, diretora de Marketing=
, Comunica=C3=A7=C3=A3o & Sustentabilidadede de Soja=0A Portugal=0A=0A =
[22]=0A=0A=0A =
[23]Dar mais, para mais receber=0A=0A A celebrar 10 anos de Co=
le=C3=A7=C3=B5es Continente, a marca apresenta uma nova campanha de=0A fi=
deliza=C3=A7=C3=A3o para um Natal mais saboroso e cada vez mais amigo do am=
biente.=0A=0A [24]=0A=0A=0A =
[25]=0A=0A=0A =
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</tr>=0A=0A <tr>=0A =
<td colspan=3D"3">=0A=09=09=09=09=09=09=0A=09=09=09=09=09=09<img alt=
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sets/img/banner_manha.jpg" width=3D"800" height=3D"130" style=3D"display:bl=
ock;" border=3D"0"/>=0A =0A </td>=
=0A=0A </tr>=0A=0A <tr>=0A <td hei=
ght=3D"20"></td>=0A=0A </tr>=0A=0A <tr>=0A <td colspan=3D"1"> =
=0A <a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc=
7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uOhm" class=
=3D"underline"><img src=3D"https://marketeer.sapo.pt/wp-content/uploads/202=
4/05/bp-banner-parceiros-800x100-1.png" width=3D"800" /></a> </td>=
=0A=0A </tr>=0A=0A=0A=0A=0A <tr>=0A =
<td height=3D"10"></td>=0A=0A </tr=
>=0A=0A <tr>=0A <td width=
=3D"800">=0A <table border=3D"0" cellpadding=3D"0" align=3D"center" cell=
spacing=3D"0" style=3D"max-width: 800px">=0A <tr style=3D"width: 100=
%;">=0A <td>=0A <table border=3D"0" cellp=
adding=3D"0" cellspacing=3D"0">=0A <tr>=0A =
<td valign=3D"top" align=3D"left" height=3D"216" style=3D=
"width: 390px; text-align: left; padding-top: 10px; padding-right: 10px; pa=
dding-bottom: 10px;"> =0A <a href=3D"https:/=
/newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b=
5e535994693ae11Dec9e1a5u8edrre9uW02" target=3D"_blank" class=3D"underline">=
=0A <img src=3D"https://marketeer.sapo.p=
t/wp-content/uploads/2025/02/Design-sem-nome-2025-02-10T134505.962.jpg" wid=
th=3D"390" height=3D"216" alt=3D"ED" style=3D"display:block; width: 390px !=
important;" border=3D"0"/>=0A </a>=0A =
</td>=0A=0A </tr>=0A=0A =
</table>=0A </td>=0A=0A <td align=3D"=
left" valign=3D"top" style=3D"width: 400px;">=0A <table bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0">=0A <tr>=0A=
<td height=3D"10"></td>=0A=0A </=
tr>=0A=0A <td valign=3D"top" style=3D"padding-right: 10p=
x; width: 390px;">=0A <span style=3D"font-size:22px;=
">=0A <strong>=0A =
<a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca24495=
54dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uW02" target=3D"_blank" s=
tyle=3D"text-decoration: none; font-family: 'trebuchet ms',helvetica,sans-s=
erif !important;color: #1e1a1b;">Daniel S=C3=A1, Diretor Executivo do IPAM:=
=E2=80=9CRonaldo =C3=A9 uma marca mainstream, ou seja, conceptualmente pod=
e estar nos neg=C3=B3cios quase todos=E2=80=9D</a>=0A =
</strong>=0A </span>=0A </t=
d>=0A=0A </table>=0A <table border=3D"0" cell=
padding=3D"0" cellspacing=3D"0">=0A <tr>=0A =
<td valign=3D"top" style=3D"padding-right: 10px; display: block;=
width: 390px; ">=0A <span style=3D"font-size:16=
px;">=0A <span style=3D"margin: 0px; color: =
rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-serif !important;"=
><p>Cristiano Ronaldo =C3=A9 um fen=C3=B3meno que vai muito al=C3=A9m das q=
uatro linhas dos relvados. Mas qual a chave para um sucesso t=C3=A3o expone=
ncial? Para o diretor executivo do IPAM =C3=A9 a for=C3=A7a de trabalho, fo=
co e exemplo do futebolista. </p>=0A</span>=0A <=
/span>=0A </td>=0A=0A </tr>=0A=0A=
<tr><td style=3D"text-align: right">=0A =
<a style=3D"background-color:#da1f26;border-width:1px;border-st=
yle:solid;border-image:none 100% / 1 / 0 stretch;border-radius:2px;color:rg=
b(255, 255, 255);font-family:arial, helvetica, sans-serif;font-size:16px;li=
ne-height:36px;text-align:center;text-decoration:none;width:130px;max-width=
:130px;cursor:pointer;font-weight:bold;display:inline-block !important;mso-=
hide:all;" type=3D"normal" originalwidth=3D"250px" originalheight=3D"36px" =
href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dd=
a93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uW03">Ler Mais</a></td>=0A</t=
r>=0A=0A </table>=0A </td>=0A=0A </tr>=0A=
=0A </table>=0A =0A</td>=0A=0A </tr>=0A=0A=0A =
<tr>=0A <td height=3D"20"></td>=0A=0A =
</tr>=0A=0A =0A <tr>=0A <td colspan=3D"1"> =0A <a h=
ref=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda=
93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uU6G" class=3D"underline"><img=
src=3D"https://marketeer.sapo.pt/wp-content/uploads/2025/01/earlybird-ulti=
mos-dias-27festival-revista-marketeer-800x100-1.png" width=3D"800" /></a> =
</td>=0A=0A </tr>=0A=0A =0A <tr>=0A <td height=3D"20"=
></td>=0A=0A </tr>=0A=0A =0A <tr>=0A =
<table align=
=3D"center" style=3D"width: 800px; background-color: #da1f26;">=0A =
<td width=3D"10"></td>=0A=0A =
<td valign=3D"top" style=3D"padding-bottom: 4px; pa=
dding-top: 4px; display: block; width: 100%;">=0A =
<span style=3D"color: rgb(255,255,255); font-size: 17px;f=
ont-family: 'trebuchet ms',helvetica,sans-serif !important;">ACTUALIDADE</s=
pan>=0A </td>=0A=0A =
</table>=0A=0A =
</tr>=0A=0A=0A =0A=0A <tabl=
e border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0" style=
=3D"max-width: 800px">=0A <tr style=3D"width: 100%;">=0A =
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">=0A=0A =
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=3D"">=0A=
<tr><td height=3D"23"></td>=0A</tr>=0A=0A =
<tr>=0A <td valign=3D"top" style=3D"padding-le=
ft: 4px; padding-right: 4px; text-size-adjust: 100%; display: block; width:=
392px; mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 1=
00%;-webkit-text-size-adjust: 100%;mso-line-height-rule:exactly; ">=0A =
<strong>=0A <span sty=
le=3D"font-size:22px;">=0A <a href=3D"ht=
tps://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cb=
cc12b5e535994693ae11Dec9e1a5u8edrre9uW06" target=3D"_blank" style=3D"text-d=
ecoration: none; font-family: 'trebuchet ms',helvetica,sans-serif !importan=
t;color: #1e1a1b;">Influenciadores humanos vs influenciadores gerados por I=
A: Quem garante melhores resultados =C3=A0s marcas?</a>=0A =
</span>=0A </strong>=0A =
</td>=0A=0A </tr>=0A=0A </t=
able>=0A=0A <table border=3D"0" cellpadding=3D"0" cellspacin=
g=3D"0">=0A <tr>=0A <td valign=3D=
"top" style=3D"color: rgb(0, 0, 0); padding-left: 4px; text-size-adjust: 10=
0%; display: block; width: 392px; mso-table-lspace: 0pt;mso-table-rspace: 0=
pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;mso-line-heigh=
t-rule:exactly; ">=0A <span style=3D"font-size:1=
6px;">=0A <span style=3D"font-weight: normal=
; margin: 0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,s=
ans-serif !important;"><p>Um estudo sobre o Marketing de influ=C3=AAncia na=
ind=C3=BAstria de fast fashion, realizado no =C3=A2mbito do Mestrado em Ma=
rketing do ISEG =E2=80=93 Lisbon School of Economics & Management, da Unive=
rsidade de Lisboa, revela quais as diferen=C3=A7as =E2=80=9Centre o tipo de=
influenciador e as atitudes dos consumidores face as marcas=E2=80=9D.=C2=
=A0</p>=0A</span>=0A </span>=0A =
</td>=0A=0A </tr>=0A=0A </table>=
=0A=0A </td>=0A=0A=0A <td align=3D"left" valign=3D"to=
p" style=3D"width: 400px;">=0A <table border=3D"0" cellpaddi=
ng=3D"0" cellspacing=3D"0" style=3D"border-collapse: collapse; text-size-ad=
just: 100%; width: 390px;">=0A <tr>=0A =
<td height=3D"7"></td>=0A=0A </tr>=0A=0A =
<tr>=0A <td valign=3D"top" align=3D"left" =
height=3D"auto" style=3D"width: 390px; text-align: left; padding: 10px 0px =
10px 10px;">=0A <a href=3D"https://newsletter.mu=
ltipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae1=
1Dec9e1a5u8edrre9uW06" target=3D"_blank" class=3D"underline">=0A =
<img alt=3D"Marketeer" src=3D"https://marketeer.sapo.p=
t/wp-content/uploads/2025/02/Design-sem-nome-2025-02-11T114004.347.jpg" wid=
th=3D"390" height=3D"216" style=3D"display:block;"/>=0A =
</a>=0A </td>=0A=0A </tr>=
=0A=0A </table>=0A </td>=0A=0A </tr>=0A=0A=
</table>=0A<table align=3D"center" style=3D"width: 800px;">=0A<tr>=0A=
=0A=09<td height=3D"7"></td>=0A=0A=0A</tr>=0A=0A<tr>=0A=09<td height=3D"1" =
bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1px; line-height: 1px;=
">=C2=A0</td>=0A=0A</tr>=0A=0A<tr>=0A=09<td height=3D"7"></td>=0A=0A</tr>=
=0A=0A</table>=0A=0A <table border=3D"0" cellpadding=3D"0" align=3D"cent=
er" cellspacing=3D"0" style=3D"max-width: 800px">=0A <tr style=3D"wi=
dth: 100%;">=0A <td align=3D"left" valign=3D"top" style=3D"width=
: 392px;">=0A=0A <table border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"">=0A <tr><td height=3D"23"></td>=
=0A</tr>=0A=0A <tr>=0A <td valign=
=3D"top" style=3D"padding-left: 4px; padding-right: 4px; text-size-adjust: =
100%; display: block; width: 392px; mso-table-lspace: 0pt;mso-table-rspace:=
0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;mso-line-hei=
ght-rule:exactly; ">=0A <strong>=0A =
<span style=3D"font-size:22px;">=0A =
<a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc=
7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uW05" targe=
t=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuchet ms',he=
lvetica,sans-serif !important;color: #1e1a1b;">Isabel Balsas, Country Manag=
er da Normal: =E2=80=9CO consumidor atual valoriza cada vez mais a transpar=
=C3=AAncia e a previsibilidade nas suas compras=E2=80=9D</a>=0A =
</span>=0A </strong>=0A =
</td>=0A=0A </tr>=0A=0A =
</table>=0A=0A <table border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0">=0A <tr>=0A <td vali=
gn=3D"top" style=3D"color: rgb(0, 0, 0); padding-left: 4px; text-size-adjus=
t: 100%; display: block; width: 392px; mso-table-lspace: 0pt;mso-table-rspa=
ce: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;mso-line-=
height-rule:exactly; ">=0A <span style=3D"font-s=
ize:16px;">=0A <span style=3D"font-weight: n=
ormal; margin: 0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvet=
ica,sans-serif !important;"><p>Sem promo=C3=A7=C3=B5es ou descontos tradici=
onais, a Normal construiu um conceito que combina acessibilidade, praticida=
de e a emo=C3=A7=C3=A3o da descoberta, tornando cada loja um espa=C3=A7o di=
ferente e especial.</p>=0A</span>=0A </span>=0A =
</td>=0A=0A </tr>=0A=0A =
</table>=0A=0A </td>=0A=0A=0A <td align=3D"left=
" valign=3D"top" style=3D"width: 400px;">=0A <table border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=3D"border-collapse: collap=
se; text-size-adjust: 100%; width: 390px;">=0A <tr>=0A =
<td height=3D"7"></td>=0A=0A </tr>=
=0A=0A <tr>=0A <td valign=3D"top"=
align=3D"left" height=3D"auto" style=3D"width: 390px; text-align: left; pa=
dding: 10px 0px 10px 10px;">=0A <a href=3D"https=
://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc1=
2b5e535994693ae11Dec9e1a5u8edrre9uW05" target=3D"_blank" class=3D"underline=
">=0A <img alt=3D"Marketeer" src=3D"https://=
marketeer.sapo.pt/wp-content/uploads/2025/02/Normal-1.png" width=3D"390" he=
ight=3D"216" style=3D"display:block;"/>=0A </a>=
=0A </td>=0A=0A </tr>=0A=0A =
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=0A<table align=3D"center" style=3D"background-color: #da1f26; width: 800px=
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ng-bottom: 4px; padding-top: 4px; display: block; width: 100%;">=0A <=
span style=3D"color: rgb(255,255,255); font-size: 17px;font-family: 'trebuc=
het ms',helvetica,sans-serif !important;">EDI=C3=87=C3=83O IMPRESSA</span>=
=0A </td>=0A=0A</table>=0A<table width =3D"800" border =3D"0" align=3D"c=
enter" cellspacing =3D"0" cellpadding =3D"0" >=0A <tr><td height=3D"15">=
</td>=0A</tr>=0A=0A <tr style =3D"background-color: #f4f4f4!important;">=
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<table height=3D"auto" width=3D"247" cellspacing=3D"0" cellpadding=
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n=3D"top" align=3D"left" height=3D"auto" style=3D"padding: 10px 10px 20px 0=
px;">=0A <img alt=3D"Capa" src=3D"https://marketeer.=
sapo.pt/wp-content/uploads/2025/01/capa-1-2.png" width=3D"180" height=3D"22=
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idth: 180px !important; border: 0px; outline: none; text-decoration: none; =
vertical-align: bottom;">=0A </td>=0A=0A =
</tr>=0A=0A </table>=0A </td>=0A=0A=0A <td align =
=3D "left" valign =3D "top" style =3D "width: 523px;">=0A <table=
cellspacing =3D "0" cellpadding =3D "0" border =3D "0">=0A =
<tr><td height=3D"35"></td>=0A</tr>=0A=0A <tr>=0A =
<td valign =3D"top">=0A <ul style =3D "line=
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<span style=3D"font-size: 16px;font-family: 'trebuchet ms',helvet=
ica,sans-serif !important;"><b>Para onde vamos? Tend=C3=AAncias 2025</b></s=
pan>=0A </li>=0A <li>=
=0A <span style=3D"font-size: 16px;font-fami=
ly: 'trebuchet ms',helvetica,sans-serif !important;"><b>Retalho | Os trabal=
hos da Zu</b></span>=0A </li>=0A =
<li>=0A <span style=3D"font-size:=
16px;font-family: 'trebuchet ms',helvetica,sans-serif !important;"><b>Estu=
do | Apple destrona Amazon</b></span>=0A </li>=
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<span style=3D"font-size: 16px;font-family: =
'trebuchet ms',helvetica,sans-serif !important;"><b>Comunica=C3=A7=C3=A3o |=
As marcas est=C3=A3o chatas</b></span>=0A <=
/li>=0A =
<li>=0A <span style=
=3D"font-size: 16px;font-family: 'trebuchet ms',helvetica,sans-serif !impor=
tant;"><b>Cadernos Especiais</b></span>=0A <=
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</td>=0A=0A </tr>=0A<tr><td style=3D"text-align:=
right">=0A <a style=3D"background-color: #da1f26;bo=
rder-width:1px;border-style:solid;border-image:none 100% / 1 / 0 stretch;bo=
rder-radius:2px;color:rgb(255, 255, 255);font-family:arial, helvetica, sans=
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ne;width:130px;max-width:130px;cursor:pointer;font-weight:bold;display:inli=
ne-block !important;mso-hide:all;" type=3D"normal" originalwidth=3D"250px" =
originalheight=3D"36px" href=3D"https://newsletter.multipublicacoes.pt/go/1=
a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre6IcaG"=
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td colspan=3D"1"> =0A <a href=3D"https://newsletter.multipublica=
coes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u=
8edrre9uV8w" class=3D"underline"><img src=3D"https://marketeer.sapo.pt/wp-c=
ontent/uploads/2025/01/e-goi-multipublicacoes-800x100-1.png" width=3D"800" =
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t=3D"2"></td>=0A=0A </tr>=0A=0A</table>=0A =
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<table valign=3D"top" align=3D"center" width=3D"800" > =0A =
<tr height=3D"6"></tr>=0A=0A =
<tr>=0A <td =
style=3D"vertical-align: top;">=0A =
<table border=3D"0" valign=3D"top" cellpadding=3D"0" cellspacing=3D"=
0" style=3D"width: 385px">=0A <td width=3D"10"></td>=0A=0A <tr>=0A =
<td valign=3D"top" align=3D"left" height=3D"auto" style=3D"width: 385p=
x; text-align: left;">=0A <a href=3D"https://newsletter.multipub=
licacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e=
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img alt=3D"Viagens e Resorts" src=3D"https://marketeer.sapo.pt/wp-content/u=
ploads/2025/02/niniandradesilva.png" width=3D"385" height=3D"220" style=3D"=
display:block; align-items: center;"/>=0A </a>=0A </td>=
=0A=0A </tr>=0A=0A=0A=0A <tr style=3D"width: 385px; vertical-align: t=
op;">=0A <td align=3D"left" valign=3D"top" style=3D"width: 100%;">=
=0A=0A <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" s=
tyle=3D"">=0A <tr><td height=3D"23"></td>=0A</tr>=0A=0A =
<tr>=0A <td valign=3D"top" style=3D"display: =
block; width: 100%;">=0A <strong>=0A =
<span style=3D"font-size:22px;">=0A =
<a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca24=
49554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uW0O" target=3D"_blank=
" style=3D"text-decoration: none; font-family: 'trebuchet ms',helvetica,san=
s-serif !important;color: #1e1a1b;">A hist=C3=B3ria de Nini Andrade Silva a=
manh=C3=A3 no Marcas com Marca</a>=0A </span>=0A=
</strong>=0A </td>=0A=0A =
</tr>=0A=0A </table>=0A=0A <table border=3D"0=
" cellpadding=3D"0" cellspacing=3D"0">=0A <tr>=0A =
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); display: block; w=
idth: 385px;">=0A <span style=3D"font-size:16px;">=
=0A <span style=3D"font-weight: normal; margin: =
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-serif =
!important;"><p>Uma =C2=ABcontadora de hist=C3=B3rias=C2=BB como se intitul=
a, marcada pela sua pr=C3=B3pria hist=C3=B3ria na Ilha da Madeira.</p>=0A</=
span>=0A </span>=0A </td>=0A=0A =
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7d7d7" style=3D"font-size: 0.75px; line-height: 0.75px;"></td>=0A=0A =
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<td style=3D"vertical-align: top;">=0A=0A =
<table border=3D"0" valign=
=3D"top" cellpadding=3D"0" cellspacing=3D"0" style=3D"width: 385px">=0A =
<td width=3D"10"></td>=0A=0A <tr>=0A <td valign=3D"top" align=3D"=
left" height=3D"auto" style=3D"width: 385px; text-align: left;">=0A =
<a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca24=
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</a>=0A </td>=0A=0A </tr>=0A=0A=0A=0A <tr style=3D"wid=
th: 385px; vertical-align: top;">=0A <td align=3D"left" valign=3D"to=
p" style=3D"width: 100%;">=0A=0A <table border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" style=3D"">=0A <tr><td height=3D"23=
"></td>=0A</tr>=0A=0A <tr>=0A <td valign=
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<strong>=0A <span style=3D"font-size:22px;">=0A =
<a href=3D"https://newsletter.multipublicaco=
es.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8e=
drre9uW09" target=3D"_blank" style=3D"text-decoration: none; font-family: '=
trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Diogo Vieira=
Borges =C3=A9 o novo Diretor Executivo da Paez</a>=0A =
</span>=0A </strong>=0A </=
td>=0A=0A </tr>=0A=0A </table>=0A=0A <=
table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">=0A <=
tr>=0A <td valign=3D"top" style=3D"color: rgb(0, 0, 0); =
display: block; width: 385px;">=0A <span style=3D"fo=
nt-size:16px;">=0A <span style=3D"font-weight: n=
ormal; margin: 0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvet=
ica,sans-serif !important;"><p>O profissional passou por grandes e m=C3=A9d=
ias ag=C3=AAncias como a FCB, Havas, Terra Design, Grupo Ativism, contando =
ainda com experi=C3=AAncia em empresas de refer=C3=AAncia no setor imobili=
=C3=A1rio como a JLL e Norfin.</p>=0A</span>=0A </sp=
an>=0A </td>=0A=0A </tr>=0A=0A =
</table>=0A=0A </td>=0A=0A=0A </tr>=0A=0A</table> =
</td>=0A=0A =
</tr>=0A=0A <tr height=3D"10"><=
/tr>=0A=0A </table> =0A =
</tr>=0A =0A <table align=
=3D"center">=0A <tr>=0A <td colspan=3D"1"> =0A =
<a href=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2=
449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uScG" class=3D"underl=
ine"><img src=3D"https://marketeer.sapo.pt/wp-content/uploads/2025/01/banne=
r-save-the-date-24-conf-mkt-1.png" width=3D"800" /></a> </td>=0A=
=0A </tr>=0A=0A </table>=0A <table align=3D"center" style=3D"w=
idth: 800px;">=0A<tr>=0A=0A=09<td height=3D"7"></td>=0A=0A=0A</tr>=0A=0A<tr=
>=0A=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size=
: 1px; line-height: 1px;">=C2=A0</td>=0A=0A</tr>=0A=0A<tr>=0A=09<td height=
=3D"7"></td>=0A=0A</tr>=0A=0A</table>=0A=0A <table border=3D"0" cellpadd=
ing=3D"0" align=3D"center" cellspacing=3D"0" style=3D"max-width: 800px">=0A=
<tr style=3D"width: 100%;">=0A <td align=3D"left" valign=
=3D"top" style=3D"width: 392px;">=0A=0A <table border=3D"0" =
cellpadding=3D"0" cellspacing=3D"0" style=3D"">=0A <tr><=
td height=3D"23"></td>=0A</tr>=0A=0A <tr>=0A =
<td valign=3D"top" style=3D"padding-left: 4px; padding-right: 4=
px; text-size-adjust: 100%; display: block; width: 392px; mso-table-lspace:=
0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adj=
ust: 100%;mso-line-height-rule:exactly; ">=0A <s=
trong>=0A <span style=3D"font-size:22px;">=
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ublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec=
9e1a5u8edrre9uW08" target=3D"_blank" style=3D"text-decoration: none; font-f=
amily: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Aten=
=C3=A7=C3=A3o =C3=A9 poder: Medi=C3=A7=C3=A3o da aten=C3=A7=C3=A3o Digital =
=C3=A9 prioridade para o futuro do marketing, diz estudo</a>=0A =
</span>=0A </strong>=0A =
</td>=0A=0A </tr>=0A=0A =
</table>=0A=0A <table border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0">=0A <tr>=0A <td vali=
gn=3D"top" style=3D"color: rgb(0, 0, 0); padding-left: 4px; text-size-adjus=
t: 100%; display: block; width: 392px; mso-table-lspace: 0pt;mso-table-rspa=
ce: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;mso-line-=
height-rule:exactly; ">=0A <span style=3D"font-s=
ize:16px;">=0A <span style=3D"font-weight: n=
ormal; margin: 0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvet=
ica,sans-serif !important;"><p>Medir a aten=C3=A7=C3=A3o digital torna-se o=
principal desafio de marketing em 2025, de acordo com o relat=C3=B3rio =E2=
=80=98Digital Content Trends 2025=E2=80=99 da Epsilon Technologies.</p>=0A<=
/span>=0A </span>=0A </td=
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</td>=0A=0A=0A <td align=3D"left" valign=3D"top" style=3D"w=
idth: 400px;">=0A <table border=3D"0" cellpadding=3D"0" cell=
spacing=3D"0" style=3D"border-collapse: collapse; text-size-adjust: 100%; w=
idth: 390px;">=0A <tr>=0A <td hei=
ght=3D"7"></td>=0A=0A </tr>=0A=0A <tr=
>=0A <td valign=3D"top" align=3D"left" height=3D"aut=
o" style=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">=
=0A <a href=3D"https://newsletter.multipublicaco=
es.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae11Dec9e1a5u8e=
drre9uW08" target=3D"_blank" class=3D"underline">=0A =
<img alt=3D"Marketeer" src=3D"https://marketeer.sapo.pt/wp-content=
/uploads/2021/09/influencer-marketing-digital-jpg.png" width=3D"390" height=
=3D"216" style=3D"display:block;"/>=0A </a>=0A =
</td>=0A=0A </tr>=0A=0A =
</table>=0A </td>=0A=0A </tr>=0A=0A </table>=0A<t=
able align=3D"center" style=3D"width: 800px;">=0A<tr>=0A=0A=09<td height=3D=
"7"></td>=0A=0A=0A</tr>=0A=0A<tr>=0A=09<td height=3D"1" bgcolor=3D"#da1f26"=
style=3D"width: 100%; font-size: 1px; line-height: 1px;">=C2=A0</td>=0A=0A=
</tr>=0A=0A<tr>=0A=09<td height=3D"7"></td>=0A=0A</tr>=0A=0A</table>=0A=0A =
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0"=
style=3D"max-width: 800px">=0A <tr style=3D"width: 100%;">=0A =
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">=0A=0A =
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=3D=
"">=0A <tr><td height=3D"23"></td>=0A</tr>=0A=0A =
<tr>=0A <td valign=3D"top" style=3D"padd=
ing-left: 4px; padding-right: 4px; text-size-adjust: 100%; display: block; =
width: 392px; mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adj=
ust: 100%;-webkit-text-size-adjust: 100%;mso-line-height-rule:exactly; ">=
=0A <strong>=0A <=
span style=3D"font-size:22px;">=0A <a hr=
ef=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda9=
3d8a97cbcc12b5e535994693ae11Dec9e1a5u8edrre9uW07" target=3D"_blank" style=
=3D"text-decoration: none; font-family: 'trebuchet ms',helvetica,sans-serif=
!important;color: #1e1a1b;">Linha que separa consumidores online e offline=
nunca foi t=C3=A3o t=C3=A9nue. Como podem as marcas dar a volta?</a>=0A =
</span>=0A </strong=
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</table>=0A=0A <table border=3D"0" cellpadding=3D=
"0" cellspacing=3D"0">=0A <tr>=0A =
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); padding-left: 4px; text-s=
ize-adjust: 100%; display: block; width: 392px; mso-table-lspace: 0pt;mso-t=
able-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;=
mso-line-height-rule:exactly; ">=0A <span style=
=3D"font-size:16px;">=0A <span style=3D"font=
-weight: normal; margin: 0px; color: rgb(0, 0, 0); font-family: 'trebuchet =
ms',helvetica,sans-serif !important;"><p>A linha que separa os consumidores=
online e offline nunca foi t=C3=A3o t=C3=A9nue. Jovens adeptos do digital =
est=C3=A3o a comprar mais em lojas f=C3=ADsicas, enquanto consumidores mais=
velhos, habituados a grandes armaz=C3=A9ns, fazem cada vez mais compras on=
line.</p>=0A</span>=0A </span>=0A =
</td>=0A=0A </tr>=0A=0A </table>=
=0A=0A </td>=0A=0A=0A <td align=3D"left" valign=3D"to=
p" style=3D"width: 400px;">=0A <table border=3D"0" cellpaddi=
ng=3D"0" cellspacing=3D"0" style=3D"border-collapse: collapse; text-size-ad=
just: 100%; width: 390px;">=0A <tr>=0A =
<td height=3D"7"></td>=0A=0A </tr>=0A=0A =
<tr>=0A <td valign=3D"top" align=3D"left" =
height=3D"auto" style=3D"width: 390px; text-align: left; padding: 10px 0px =
10px 10px;">=0A <a href=3D"https://newsletter.mu=
ltipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda93d8a97cbcc12b5e535994693ae1=
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<img alt=3D"Marketeer" src=3D"https://marketeer.sapo.p=
t/wp-content/uploads/2022/09/roupas-bebe.png" width=3D"390" height=3D"216" =
style=3D"display:block;"/>=0A </a>=0A =
</td>=0A=0A </tr>=0A=0A </ta=
ble>=0A </td>=0A=0A </tr>=0A=0A </table>=0A<table alig=
n=3D"center" style=3D"width: 800px;">=0A<tr>=0A=0A=09<td height=3D"7"></td>=
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k; width: 392px; mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-=
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ref=3D"https://newsletter.multipublicacoes.pt/go/1a08fcc7e1f730ca2449554dda=
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n style=3D"font-size:16px;">=0A <span style=
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