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Content preview: "" "ED" Numa época em que tudo é analisado
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=0A [22]"Marketeer"=0A=0A [23]Rascals aposta em nova identidade para co=
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order=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"800" bgcolor=3D"#f=
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</tr>=0A <tr>=0A =
<td colspan=3D"3">=0A=09=09=09=09=09=09=0A=09=09=09=09=09=09<img alt=3D"" =
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mg/banner_manha.jpg" width=3D"800" height=3D"130" style=3D"display:block;" =
border=3D"0"/>=0A =0A </td>=0A =
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00x100_V1.png" width=3D"800" /></a> </td>
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<tr>=0A <td height=
=3D"10"></td>=0A </tr>=0A <tr=
>=0A <td width=3D"800">
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td>
<table border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0">
<tr>
<td valign=3D"top" align=3D"left" height=3D"216=
" style=3D"width: 390px; text-align: left; padding-top: 10px; padding-right=
: 10px; padding-bottom: 10px;">=20
<a href=3D"https://newsletter.multipublicac=
oes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTIT=
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<img src=3D"https://marketeer.sapo.pt/w=
p-content/uploads/2025/03/Design-sem-nome-2025-03-12T153845.516.jpg" width=
=3D"390" height=3D"216" alt=3D"ED" style=3D"display:block; width: 390px !im=
portant;" border=3D"0"/>
</a>=0A </td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td height=3D"10"></td>
</tr>
<td valign=3D"top" style=3D"padding-right: 10px; width:=
390px;">
<span style=3D"font-size:22px;">
<strong>
<a href=3D"https://newsletter.multipublicac=
oes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTIT=
eduqe9uZAO" target=3D"_blank" style=3D"text-decoration: none; font-family: =
'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Num=
a =C3=A9poca em que tudo =C3=A9 analisado =C3=A0 lupa, ainda h=C3=A1 espa=
=C3=A7o para o politicamente (in)correto na publicidade?</a>=0A =
</strong>
</span>
</td>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"padding-right: 10px; di=
splay: block; width: 390px; ">
<span style=3D"font-size:16px;">
<span style=3D"margin: 0px; color: rgb(0, 0=
, 0); font-family: 'trebuchet ms',helvetica,sans-serif !important;"=
><p>Ser=C3=A1 que os an=C3=BAncios publicit=C3=A1rios do passado passariam =
no teste da percep=C3=A7=C3=A3o p=C3=BAblica? Ou seriam considerados errado=
s, politicamente incorretos, e, por isso, seriam cancelados?=C2=A0A Markete=
er falou com dois profissionais em publicidade que d=C3=A3o a sua vis=C3=
=A3o sobre o que hoje seria irrepet=C3=ADvel em publicidade.</p>=0A</span>
</span>
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<tr><td style=3D"text-align: right">
<a style=3D"background-color:#da1f26;border-wid=
th:1px;border-style:solid;border-image:none 100% / 1 / 0 stretch;border-rad=
ius:2px;color:rgb(255, 255, 255);font-family:arial, helvetica, sans-serif;f=
ont-size:16px;line-height:36px;text-align:center;text-decoration:none;width=
:130px;max-width:130px;cursor:pointer;font-weight:bold;display:inline-block=
!important;mso-hide:all;" type=3D"normal" originalwidth=3D"250px" original=
height=3D"36px" href=3D"https://newsletter.multipublicacoes.pt/go/dfcab8b2e=
-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduqe9uZAP">Ler Mai=
s</a></td></tr>
</table>
</td>
</tr>
</table>
=20
</td>=0A </tr>=0A=0A <tr>
<td height=3D"20"></td>
</tr>
=20
<tr>
<td colspan=3D"1">=20
<a href=3D"https://newsletter.multipublicacoes.pt/go/dfcab8b2e-=
06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduqe9uYRG"><img src=
=3D"https://marketeer.sapo.pt/wp-content/uploads/2025/03/Continente_03_40_A=
NOS_1.jpg" width=3D"800" /></a> </td>
</tr>
=20
<tr>
<td height=3D"20"></td>
</tr>
=0A <tr>=0A =
<table align=3D"center" style=3D"width: =
800px; background-color: #da1f26;">=0A =
<td width=3D"10"></td>=0A <td val=
ign=3D"top" style=3D"padding-bottom: 4px; padding-top: 4px; display: block;=
width: 100%;">=0A <span style=
=3D"color: rgb(255,255,255); font-size: 17px;font-family: 'trebuchet ms=
',helvetica,sans-serif !important;">ACTUALIDADE</span>=0A =
</td>=0A </tab=
le>=0A=0A </tr>=
=0A=0A =20
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
bTITeduqe9uZAQ" target=3D"_blank" style=3D"text-decoration: none; font-fami=
ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
>WyCreative reinventa presen=C3=A7a digital institucional do novobanco</a>=
=0A </span>
</strong>
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</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Atrav=C3=A9s de uma estrutura informativa redesenh=
ada, o site disponibiliza conte=C3=BAdos para diversos stakeholders, inclui=
ndo investidores e analistas, promovendo transpar=C3=AAncia e maior acessib=
ilidade =C3=A0 informa=C3=A7=C3=A3o.</p>=0A</span>
</span>
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</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://newsletter.multipublicacoes.=
pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduq=
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<img alt=3D"Marketeer" src=3D"https://marke=
teer.sapo.pt/wp-content/uploads/2025/03/novobanco-e-wycreative.png" width=
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</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
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=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
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ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
bTITeduqe9uZAR" target=3D"_blank" style=3D"text-decoration: none; font-fami=
ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
>Companhia das Solu=C3=A7=C3=B5es assume a Comunica=C3=A7=C3=A3o da ISDIN, =
Shiseido, Uber & Uber e Too Good to Go</a>=0A =
</span>
</strong>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
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<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>As quatro marcas juntam-se=C2=A0ao portef=C3=B3lio=
atual da ag=C3=AAncia de comunica=C3=A7=C3=A3o, que conta com 20 anos no m=
ercado.</p>=0A</span>
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le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
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tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
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pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduq=
e9uZAR" target=3D"_blank">
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teer.sapo.pt/wp-content/uploads/2019/12/companhia-das-solucoes-novo-logo-20=
19.png" width=3D"390" height=3D"216" style=3D"display:block;"/>
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<a href=3D"https://newsletter.multipublicac=
oes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTIT=
eduqe9uZAS" target=3D"_blank" style=3D"text-decoration: none; font-family: =
'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Por=
que =C3=A9 que os an=C3=BAncios falham? Estudo revela que problema pode est=
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<span style=3D"font-weight: normal; margin: 0px=
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=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
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;">
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<a href=3D"https://newsletter.multipublicac=
oes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTIT=
eduqe9uZAT" target=3D"_blank" style=3D"text-decoration: none; font-family: =
'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Per=
fil do consumidor portugu=C3=AAs est=C3=A1 a mudar: mais aten=C3=A7=C3=
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y: block; width: 385px;">
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erif !important;"><p>Nas=C2=A0tend=C3=AAncias de consumo mais relevantes, 6=
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pan>
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b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduqe9uU6G"><img=
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=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
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ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
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<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
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ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
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ntes do sector=C2=BB, assume Ricardo Bram=C3=A3o (Iberian Festival Awards)<=
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dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
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0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Depois de Barcelona, Vigo, Granada, Lisboa e Maia =
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ebe a gala da 9=C2=AA edi=C3=A7=C3=A3o dos Iberian Festival Awards.</p>=0A<=
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pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduq=
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x; line-height: 1px;">=C2=A0</td>
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le=3D"">
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<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
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<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
bTITeduqe9uZAV" target=3D"_blank" style=3D"text-decoration: none; font-fami=
ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
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dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
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0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Artigo de opini=C3=A3o de Ricardo Andr=C3=A9, Grou=
p Brand Manager Jameson Portugal</p>=0A</span>
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le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
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tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
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pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1bTITeduq=
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x; line-height: 1px;">=C2=A0</td>
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<table valign=3D"top" align=3D"center" width=
=3D"800" > =0A <tr height=3D"6"></tr>=0A=
<tr>=0A =
<td style=3D"vertical-align: top;">=0A =
=20
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" style=3D"max-width: 800px">
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<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
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<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
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<span style=3D"font-size:22px;">
<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
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ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
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dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
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<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>O Fonte Nova est=C3=A1 de parab=C3=A9ns e n=C3=
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ma liga=C3=A7=C3=A3o =C3=BAnica com o p=C3=BAblico s=C3=A3o apenas alguns d=
eles.</p>=0A</span>
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teer.sapo.pt/wp-content/uploads/2025/02/fontenova.png" width=3D"390" height=
=3D"216" style=3D"display:block;"/>
</a>=0A </td>
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=09<td height=3D"7"></td>
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=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
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=20
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" style=3D"max-width: 800px">
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://newsletter.multipubl=
icacoes.pt/go/dfcab8b2e-06121ac-75--83fc085530c13d80360e535994693ae11Dec9e1=
bTITeduqe9uZAX" target=3D"_blank" style=3D"text-decoration: none; font-fami=
ly: 'trebuchet ms',helvetica,sans-serif !important;color: #1e1a1b;"=
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=0A </span>
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<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
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<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>A marca de produtos para beb=C3=A9s quer simplific=
ar a parentalidade e refor=C3=A7ar a sua presen=C3=A7a em mais de 30 pa=
=C3=ADses.</p>=0A</span>
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Enviado para info@mak.pt<br>
Rua Cidade de Rabat, 41B 1500-159 Lisboa Campolide Lisboa Portugal<br>=0A<=
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