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Content preview: Novo Consumidor: Mais Exigente e Menos Paciente — Como a
IA Está a Mudar as Regras do Jogo Olá . O seu marketing está a acompanhar
as exigências do novo consumidor — mais digital, impaciente e difícil
de fidelizar?
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e=3D"font-family: "Open Sans", sans-serif; font-size: 16px; color=
: rgb(108, 132, 143); line-height: 200%; text-align: left; word-break: brea=
k-word; overflow: hidden; margin-top: 0; margin-bottom: 0; padding: 0;">O s=
eu marketing est=C3=A1 a acompanhar as exig=C3=AAncias do novo consumidor =
=E2=80=94 mais digital, impaciente e dif=C3=ADcil de fidelizar?</p>=0A<p st=
yle=3D"font-family: "Open Sans", sans-serif; font-size: 16px; col=
or: rgb(108, 132, 143); line-height: 200%; text-align: left; word-break: br=
eak-word; overflow: hidden; margin-top: 0; margin-bottom: 0; padding: 0;">=
=C2=A0</p>=0A<p style=3D"font-family: "Open Sans", sans-serif; fo=
nt-size: 16px; color: rgb(108, 132, 143); line-height: 200%; text-align: le=
ft; word-break: break-word; overflow: hidden; margin-top: 0; margin-bottom:=
0; padding: 0;">A E-goi preparou um e-book gratuito que o pode ajudar a en=
frentar este desafio:</p>=0A<p style=3D"font-family: "Open Sans",=
sans-serif; font-size: 16px; color: rgb(108, 132, 143); line-height: 200%;=
text-align: left; word-break: break-word; overflow: hidden; margin-top: 0;=
margin-bottom: 0; padding: 0;">=C2=A0</p>=0A<p style=3D"font-family: "=
;Open Sans", sans-serif; font-size: 16px; color: rgb(108, 132, 143); l=
ine-height: 200%; text-align: left; word-break: break-word; overflow: hidde=
n; margin-top: 0; margin-bottom: 0; padding: 0;">=E2=80=9C<strong>O Novo Co=
nsumidor: Mais Exigente, Mais Digital, Menos Paciente</strong>=E2=80=9D mos=
tra como marcas como a <strong>Salsa</strong> e o <strong>Intermarch=C3=
=A9</strong> est=C3=A3o a utilizar Intelig=C3=AAncia Artificial e automa=
=C3=A7=C3=A3o inteligente para alcan=C3=A7ar resultados concretos =E2=80=
=94 com personaliza=C3=A7=C3=A3o, efici=C3=AAncia e performance.=0A</p>=0A<=
/td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</td>=0A=0A</tr>=0A=0A</tbody=
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mpile=3D"true">=0A<tbody>=0A<tr>=0A<td valign=3D"top" width=3D"100%" dir=3D=
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table-layout: fixed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<th valign=3D"to=
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ll radius small-expanded button-2c4f2405298a9bb298500bfddf8e3ee0" style=3D"=
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-9850-0bfddf8e3ee0">=0A<tbody>=0A<tr>=0A<td align=3D"center" data-bulletpro=
of-button-width=3D"[object Object]"><!--[if mso]><table cellpadding=3D"0" c=
ellspacing=3D"0" border=3D"0"><tr><td bgcolor=3D"#00AEDA" style=3D"border: =
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5b31cb095fb-ca7-68c6-9898f3e535994693ae11Dec9e1cor9edzTe9v6WF" style=3D"fon=
t-size: 0; text-decoration:none;"><div style=3D"border: 1px solid transpare=
nt;"><p style=3D"text-align: center; margin: 0; word-break: break-word; fon=
t-family:'Montserrat', sans-serif;color:#FFFFFF;font-size:16px;"> =
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f; font-size: 16px; color: rgb(255, 255, 255); margin: 0; word-break: break=
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t-decoration: none;" href=3D"https://news.marketeer.pt/go/450fc657e8-f685b3=
1cb095fb-ca7-68c6-9898f3e535994693ae11Dec9e1cor9edzTe9v6WF">=F0=9F=93=A5 DE=
SCARREGUE GRATUITAMENTE</a><!--<![endif]-->=0A</td>=0A=0A</tr>=0A=0A</tbody=
>=0A=0A</table>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</th>=0A</=
tr>=0A=0A</tbody>=0A=0A</table>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</tab=
le>=0A</div>=0A</td>=0A=0A</tr>=0A=0A<tr id=3D"c20df0b3-534e-a3db-38e9-9ad6=
f1d1d89f" data-variation=3D"0">=0A<td valign=3D"top" class=3D"td-container"=
style=3D"font-size: 0; background-color: transparent;" align=3D"center">=
=0A<div class=3D"builder-actions-control selected">=0A<table border=3D"0" c=
ellpadding=3D"0" cellspacing=3D"0" width=3D"600" class=3D"email-container" =
style=3D"border-spacing: 0; border-collapse: collapse; table-layout: fixed;=
margin: auto;" align=3D"center" data-compile=3D"true">=0A<tbody>=0A<tr>=0A=
<td valign=3D"top" width=3D"100%" dir=3D"ltr" bgcolor=3D"#ffffff" style=3D"=
background-color: rgb(255, 255, 255); padding: 20px 0;">=0A<table border=3D=
"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"row" style=
=3D"border-spacing: 0; border-collapse: collapse; table-layout: fixed; marg=
in: 0 auto;">=0A<tbody>=0A<tr>=0A<th valign=3D"top" class=3D"stack-column-c=
enter columns" width=3D"100%" style=3D"font-weight: 400;">=0A<table border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"border-s=
pacing: 0; border-collapse: collapse; table-layout: fixed; margin: 0 auto;"=
>=0A<tbody>=0A<tr>=0A<td dir=3D"ltr" valign=3D"top" style=3D"padding: 0;">=
=0A<table width=3D"100%" data-control=3D"paragraph" id=3D"d73a48c3-59a1-3fc=
5-ae17-501a19c5295c" data-compile=3D"true" class=3D"paragraph-d73a48c359a13=
fc5ae17501a19c5295c" style=3D"border-spacing: 0; border-collapse: collapse;=
table-layout: fixed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<td style=3D"pa=
dding: 0;">=0A<p style=3D"font-family: "Open Sans", sans-serif; f=
ont-size: 16px; color: rgb(108, 132, 143); line-height: 200%; text-align: l=
eft; word-break: break-word; overflow: hidden; margin-top: 0; margin-bottom=
: 0; padding: 0;">Esperamos que seja =C3=BAtil para si e para a sua equipa.=
=C2=A0=0A<br>Cumprimentos,=C2=A0=0A</p>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=
=0A</table>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</th>=0A</tr>=
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0 auto;">=0A<tbody>=0A<tr>=0A<th valign=3D"top" class=3D"stack-column-cent=
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top" class=3D"td-container" style=3D"font-size: 0; background-color: rgb(75=
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ted">=0A<table width=3D"100%" data-widget=3D"advertising" data-compile=3D"t=
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r-collapse: collapse; table-layout: fixed; margin: 0 auto; width: 100%;">=
=0A<tbody>=0A<tr>=0A<td valign=3D"top" width=3D"100%" dir=3D"ltr">=0A<table=
align=3D"center" data-hash=3D"fe73f687e5bc5280214e0486b273a5f9" style=3D"b=
order-spacing: 0; border-collapse: collapse; table-layout: fixed; margin: 0=
auto;">=0A<tbody>=0A<tr>=0A<td><a href=3D"https://news.marketeer.pt/go/450=
fc657e8-f685b31cb095fb-ca7-68c6-9898f3e535994693ae11Dec9e1cor9edzTe9uPWH" t=
itle=3D"Experimente j=C3=A1!"><img height=3D"80" src=3D"https://eg.e-goi.co=
m/footer_images/footer-parcomm-generico-pt.png" width=3D"340" style=3D"marg=
in-top:20px; margin-bottom:20px; max-width: 340px;" border=3D"0" alt=3D"E-g=
oi" title=3D"E-goi"></a></td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</td=
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=3D"0" cellspacing=3D"0" width=3D"600" class=3D"email-container" style=3D"b=
order-spacing: 0; border-collapse: collapse; table-layout: fixed; margin: a=
uto;" align=3D"center" data-compile=3D"true">=0A<tbody>=0A<tr>=0A<td valign=
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ng: 0; border-collapse: collapse; table-layout: fixed; margin: 0 auto;">=0A=
<tbody>=0A<tr>=0A<th valign=3D"top" class=3D"stack-column-center columns" w=
idth=3D"100%" style=3D"font-weight: 400;">=0A<table border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"row" style=3D"border-spac=
ing: 0; border-collapse: collapse; table-layout: fixed; margin: 0 auto;">=
=0A<tbody>=0A<tr>=0A<th valign=3D"top" class=3D"stack-column-center columns=
" width=3D"100%" style=3D"font-weight: 400;">=0A<table border=3D"0" cellpad=
ding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"border-spacing: 0; bor=
der-collapse: collapse; table-layout: fixed; margin: 0 auto;">=0A<tbody>=0A=
<tr>=0A<td dir=3D"ltr" valign=3D"top" style=3D"padding: 0;">=0A<table data-=
control=3D"host-panel" style=3D"border-spacing: 0; border-collapse: collaps=
e; table-layout: fixed; margin: 0 auto; width: auto;" align=3D"center" data=
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data-alias=3D"unsubscribe" data-compile=3D"true" class=3D"link-94743a9915d=
8afb36dd958ff6f889e5f" style=3D"border-spacing: 0; border-collapse: collaps=
e; table-layout: fixed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<td style=3D"p=
adding: 0;"><a href=3D"https://news.marketeer.pt/go/450fc657e8-f685b31cb095=
fb-ca7-68c6-9898f3e535994693ae11Dec9e1cor9edzTe9v6WM" target=3D"_blank" sty=
le=3D"font-family: Arial; font-size: 13px; color: rgb(255, 255, 255); text-=
align: center; text-decoration: underline; margin: 0;">Descadastrar</a></td=
>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</td>=0A=0A<td style=3D"padding-=
right: 10px;">=0A<table data-control=3D"link" id=3D"328d3dbb-a145-55a2-1a38=
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tr>=0A<td style=3D"padding: 0;"><a href=3D"https://news.marketeer.pt/go/450=
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55, 255, 255); text-align: center; text-decoration: underline; margin: 0;">=
Editar cadastro</a></td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</td>=0A=
=0A<td style=3D"padding-right: 0;">=0A<table data-control=3D"link" id=3D"4f=
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"true" class=3D"link-4f15f05c5b466f72205bdd72d128e600" style=3D"border-spac=
ing: 0; border-collapse: collapse; table-layout: fixed; margin: 0 auto;">=
=0A<tbody>=0A<tr>=0A<td style=3D"padding: 0;"><a href=3D"https://news.marke=
teer.pt/go/450fc657e8-f685b31cb095fb-ca7-68c6-9898f3e535994693ae11Dec9e1cor=
9edzTe9v6WO" target=3D"_blank" style=3D"font-family: Arial; font-size: 13px=
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; margin: 0;">Vers=C3=A3o web</a></td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</tabl=
e>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</td>=0A=0A</tr>=0A=0A<=
/tbody>=0A=0A</table>=0A</th>=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A<table =
border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"ro=
w" style=3D"border-spacing: 0; border-collapse: collapse; table-layout: fix=
ed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<th valign=3D"top" class=3D"stack-=
column-center columns" width=3D"100%" style=3D"font-weight: 400;">=0A<table=
border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"b=
order-spacing: 0; border-collapse: collapse; table-layout: fixed; margin: 0=
auto;">=0A<tbody>=0A<tr>=0A<td dir=3D"ltr" valign=3D"top" style=3D"padding=
: 0;">=0A<table width=3D"100%" data-control=3D"paragraph" id=3D"73584d57-44=
ae-ed72-33d3-841b58ca991c" data-alias=3D"sender_info" data-compile=3D"true"=
class=3D"paragraph-73584d5744aeed7233d3841b58ca991c" style=3D"border-spaci=
ng: 0; border-collapse: collapse; table-layout: fixed; margin: 0 auto;">=0A=
<tbody>=0A<tr>=0A<td style=3D"padding: 0 20px;">=0A<p style=3D"font-family=
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255); line-height: 150%; text-align: center; word-break: break-word; overfl=
ow: hidden; margin: 0 auto; padding: 0;">Enviado por <a href=3D"https://new=
s.marketeer.pt/go/450fc657e8-f685b31cb095fb-ca7-68c6-9898f3e535994693ae11De=
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e;">info@mak.pt</a></p>=0A</td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</=
td>=0A=0A</tr>=0A=0A</tbody>=0A=0A</table>=0A</th>=0A</tr>=0A=0A</tbody>=0A=
=0A</table>=0A<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=
=3D"100%" class=3D"row" style=3D"border-spacing: 0; border-collapse: collap=
se; table-layout: fixed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<th valign=3D=
"top" class=3D"stack-column-center columns" width=3D"100%" style=3D"font-we=
ight: 400;">=0A<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" widt=
h=3D"100%" style=3D"border-spacing: 0; border-collapse: collapse; table-lay=
out: fixed; margin: 0 auto;">=0A<tbody>=0A<tr>=0A<td dir=3D"ltr" valign=3D"=
top" style=3D"padding: 0;">=0A<table border=3D"0" cellpadding=3D"0" cellspa=
cing=3D"0" align=3D"center" data-control=3D"stamp" class=3D"builder-stamp-c=
ontrol" data-alias=3D"security_stamp" data-compile=3D"true" style=3D"border=
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