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"ED" Videocast =E2=80=98As Marcas na Cultura=E2=80=99: EGEAC =
=E2=80=93 Lisboa Cultura =E2=80=93 "Falta programa=C3=A7=C3=A3o para o=
p=C3=BAblico interm=C3=A9dio. =C3=89 a=C3=AD que se perdem os h=C3=A1bitos=
de usufruir da cultura" No mais recente epis=C3=B3dio do videocast &q=
uot;As Marcas na Cultura", o destaque vai para a tr=0A=0AVers=C3=A3o W=
eb=0Ahttps://news.marketeer.pt/vl/6d6--932e81877d1af40b-811729c56af4-18dd-1=
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f40b-811729c56af4-18dd-1edN5e1dmkSec9e535994693a=0APartilhar nas redes soci=
ais=0Ahttps://news.marketeer.pt/fb/6d6--932e81877d1af40b-811729c56af4-18dd-=
1edN5e1dmkSec9e535994693a=0APartilhar nas redes sociais=0Ahttps://news.mark=
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3a=0APartilhar nas redes sociais=0Ahttps://news.marketeer.pt/li/6d6--932e81=
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-18dd-1edN5e1dmkSec9e535994693a=0A=0A =0A [1]=0A [2]"ED"=0A [3]Vide=
ocast =E2=80=98As Marcas na Cultura=E2=80=99: EGEAC =E2=80=93 Lisboa Cultur=
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nterm=C3=A9dio. =C3=89 a=C3=AD que se perdem os h=C3=A1bitos de usufruir da=
cultura=E2=80=9D=0A=0A No mais recente epis=C3=B3dio do videocast =
=E2=80=9CAs Marcas na Cultura=E2=80=9D, o destaque vai para a=0A transfor=
ma=C3=A7=C3=A3o da EGEAC em Lisboa Cultura =E2=80=94 uma nova identidade qu=
e refor=C3=A7a a miss=C3=A3o de=0A democratizar o acesso =C3=A0 cultura e=
de aproximar ainda mais os lisboetas da arte, da mem=C3=B3ria=0A e da co=
ntemporaneidade.=0A [4]Ler Mais=0A [5]=0A=0A [6]Qual a import=C3=
=A2ncia de receber a 25.=C2=AA Confer=C3=AAncia Marketeer? Nuno Piteira Lop=
es,=0A presidente da C=C3=A2mara Municipal de Cascais=0A=0A Qual a impo=
rt=C3=A2ncia de receber a 25.=C2=AA Confer=C3=AAncia Marketeer? Nuno Piteir=
a Lopes, presidente=0A da C=C3=A2mara Municipal de Cascais, foi desafiado=
a responder a esta quest=C3=A3o no dia da 25.=C2=AA=0A Confer=C3=AAncia =
Marketeer, que se realizou no Centro de Congressos do Estoril.=0A [7]"Mar=
keteer"=0A=0A=0A [8]Em que est=C3=A1gio =C3=A9 que est=C3=A3o as marcas q=
uando falamos de Retail Media? In=C3=AAs Cruz da Silva,=0A Head of Sales =
da Endless, responde=0A=0A Em que est=C3=A1gio =C3=A9 que est=C3=A3o as m=
arcas quando falamos de Retail Media? In=C3=AAs Cruz da Silva,=0A Head of=
Sales da Endless, foi desafiada a responder a esta quest=C3=A3o no dia do =
F=C3=B3rum =E2=80=9CRetail=0A Media =E2=80=93 Uma ferramenta na constru=
=C3=A7=C3=A3o das marcas e neg=C3=B3cios=E2=80=9D.=0A [9]"Marketeer"=0A=
=0A EDI=C3=87=C3=83O IMPRESSA=0A=0A "Capa"=0A * Oportunidades da Si=
lver Generation=0A * Eventos que marcam=0A * Mergulhados num mundo =
de chocolate=0A * Influ=C3=AAncia n=C3=A3o se mede em likes=0A * Ca=
dernos Especiais=0A=0A [10]ASSINAR=0A=0A [11]=0A=0A [12]"Viagens=0A =
[13]=E2=80=9CA inova=C3=A7=C3=A3o constante =C3=A9 fundamental para manter=
mos a nossa posi=C3=A7=C3=A3o como uma marca=0A relevante e com prop=
=C3=B3sito=E2=80=9D, Rita Montenegro, McDonald=E2=80=99s Portugal=0A=0A A=
McDonald=E2=80=99s continua a apostar na inova=C3=A7=C3=A3o para criar uma=
experi=C3=AAncia mais pr=C3=B3xima e=0A personalizada com os seus consum=
idores. Recentemente, a marca lan=C3=A7ou uma campanha de cup=C3=B5es=0A =
digitais personalizados.=0A [14]"Viagens=0A [15]Press=C3=A3o nos pre=
=C3=A7os e mudan=C3=A7as demogr=C3=A1ficas transformam os padr=C3=B5es de c=
onsumo em=0A Portugal=0A=0A A press=C3=A3o inflacion=C3=A1ria voltou a =
marcar o ritmo do consumo em Portugal, com os consumidores=0A a responder=
em de forma mais pragm=C3=A1tica e seletiva, =C3=A0 medida que os pre=C3=
=A7os continuam a=0A subir. De acordo com a mais recente an=C3=A1lise da =
Worldpanel by Numerator, os dados revelam um=0A comportamento de compra m=
ais racional.=0A=0A [16]=0A=0A=0A [17]Impulsionadas pela IA as transa=
=C3=A7=C3=B5es de com=C3=A9rcio eletr=C3=B3nico podem ultrapassar os 440 mi=
l=0A milh=C3=B5es at=C3=A9 2030=0A=0A O com=C3=A9rcio eletr=C3=B3nico d=
ever=C3=A1 ultrapassar os 440 mil milh=C3=B5es de transa=C3=A7=C3=B5es glob=
ais at=C3=A9 2030,=0A um crescimento significativo em compara=C3=A7=C3=
=A3o com os 277 mil milh=C3=B5es de transa=C3=A7=C3=B5es estimadas=0A par=
a 2025, de acordo com um novo estudo da Juniper Research.=0A [18]"Markete=
er"=0A=0A=0A [19]Mais do que campanhas: o futuro das marcas escreve-se co=
m autenticidade=0A=0A Opini=C3=A3o de Mariana Morais, Comms & Branding Ma=
nager, da Sky Portugal=0A [20]"Marketeer"=0A=0A=0A [21]Dados, estrat=
=C3=A9gia e empatia para criar impacto=0A=0A H=C3=A1 um ano =C3=A0 frente=
do Publicis Groupe em Portugal, Alexandra Varassin refor=C3=A7a uma lidera=
n=C3=A7a=0A que valoriza o colectivo, promove a diversidade e acredita qu=
e a excel=C3=AAncia =C3=A9 poss=C3=ADvel,=0A desde que haja espa=C3=A7o p=
ara criar, errar e evoluir.=0A [22]"Marketeer"=0A=0A [23]Unilever: O ma=
rketing digital em ac=C3=A7=C3=A3o=0A=0A Para a Unilever, o marketing dig=
ital integra o ecossistema global, impulsionando a inova=C3=A7=C3=A3o=0A =
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ews.marketeer.pt/go/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11=
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t/wa/6d6--932e81877d1af40b-811729c56af4-18dd-1edN5e1dmkSec9e535994693a=0AIm=
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<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/piteira.jpg" width=3D"390" height=
=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfu=
K" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Em que est=
=C3=A1gio =C3=A9 que est=C3=A3o as marcas quando falamos de Retail Media? I=
n=C3=AAs Cruz da Silva, Head of Sales da Endless, responde</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Em que est=C3=A1gio =C3=A9 que est=C3=A3o as marca=
s quando falamos de Retail Media? In=C3=AAs Cruz da Silva, Head of Sales da=
Endless, foi desafiada a responder a esta quest=C3=A3o no dia do F=C3=
=B3rum =E2=80=9CRetail Media =E2=80=93 Uma ferramenta na constru=C3=A7=
=C3=A3o das marcas e neg=C3=B3cios=E2=80=9D.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/6d6--93=
2e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuK" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/retail-04.jpg" width=3D"390" heig=
ht=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"background-color: #da1f26; width: 800px;">=
=0A <td width=3D"10"></td>=0A <td valign=3D"top" style=3D"padding-bot=
tom: 4px; padding-top: 4px; display: block; width: 100%;">=0A <span s=
tyle=3D"color: rgb(255,255,255); font-size: 17px;font-family: 'trebuche=
t ms',helvetica,sans-serif !important;">EDI=C3=87=C3=83O IMPRESSA</span=
>=0A </td>=0A</table>=0A<table width =3D"800" border =3D"0" align=3D"cen=
ter" cellspacing =3D"0" cellpadding =3D"0" >=0A <tr><td height=3D"15"></=
td></tr>=0A <tr style =3D"background-color: #f4f4f4!important;">=0A =
<td align=3D"left" valign=3D"top" style=3D"width: 257px;">=0A =
<table height=3D"auto" width=3D"247" cellspacing=3D"0" cellpadding=3D"0" b=
order=3D"0">=0A <tr>=0A <td valign=3D"top=
" align=3D"left" height=3D"auto" style=3D"padding: 10px 10px 20px 0px;">=0A=
<img alt=3D"Capa" src=3D"https://marketeer.b-cdn.ne=
t/wp-content/uploads/2025/10/kp-351.jpg" width=3D"180" height=3D"229" borde=
r=3D"0" style=3D"display: block; margin-left: 59px; height: auto; width: 18=
0px !important; border: 0px; outline: none; text-decoration: none; vertical=
-align: bottom;">=0A </td>=0A </tr>=0A =
</table>=0A </td>=0A=0A <td align =3D "left" valign =
=3D "top" style =3D "width: 523px;">=0A <table cellspacing =3D "=
0" cellpadding =3D "0" border =3D "0">=0A <tr><td height=3D"=
35"></td></tr>=0A <tr>=0A <td valign =3D"=
top">=0A <ul style =3D "line-height: 30px">=0A =
<li>=0A <span style=3D=
"font-size: 16px;font-family: 'trebuchet ms',helvetica,sans-serif !=
important;"><b>Oportunidades da Silver Generation</b></span>=0A =
</li>=0A <li>=0A =
<span style=3D"font-size: 16px;font-family: 'trebuchet =
ms',helvetica,sans-serif !important;"><b>Eventos que marcam</b></span>=
=0A </li>=0A <li>=0A =
<span style=3D"font-size: 16px;font-family: &=
#39;trebuchet ms',helvetica,sans-serif !important;"><b>Mergulhados num =
mundo de chocolate</b></span>=0A </li>=0A =
<li>=0A =
<span style=3D"font-size: 16px;font-family: 'trebu=
chet ms',helvetica,sans-serif !important;"><b>Influ=C3=AAncia n=C3=
=A3o se mede em likes</b></span>=0A </li>=0A=
=
<li>=0A <span style=3D"font=
-size: 16px;font-family: 'trebuchet ms',helvetica,sans-serif !impor=
tant;"><b>Cadernos Especiais</b></span>=0A <=
/li>=0A </ul>=0A =
</td>=0A </tr><tr><td style=3D"text-align: right=
">=0A <a style=3D"background-color: #da1f26;border-w=
idth:1px;border-style:solid;border-image:none 100% / 1 / 0 stretch;border-r=
adius:2px;color:rgb(255, 255, 255);font-family:arial, helvetica, sans-serif=
;font-size:16px;line-height:36px;text-align:center;text-decoration:none;wid=
th:130px;max-width:130px;cursor:pointer;font-weight:bold;display:inline-blo=
ck !important;mso-hide:all;" type=3D"normal" originalwidth=3D"250px" origin=
alheight=3D"36px" href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40=
b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e6IcaG">ASSINAR</a> =
</td>=0A </tr>=0A </table>=0A </t=
r>=0A</table>=0A<? php require plugin_dir_path(__DIR__) . 'Templates/k=
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<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40b-8=
11729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9v1J3"><img src=3D"https://m=
arketeer.b-cdn.net/wp-content/uploads/2025/05/BANNER-MARKETEER-2.jpg" width=
=3D"800" /></a> </td>
</tr>
=20
<tr>
<td height=3D"2"></td>
</tr>
</table>
<tr style=3D"display: table-row"> =0A =
<table valign=3D"top" align=3D"center" wi=
dth=3D"800" > =0A <tr height=3D"6"><=
/tr>=0A <tr>=0A =
<td style=3D"vertical-align: top;">=0A =
<table border=3D"0" valign=3D"top" cellpa=
dding=3D"0" cellspacing=3D"0" style=3D"width: 385px">
<td width=3D"10"></td>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" style=3D"width: 3=
85px; text-align: left;">
<a href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40b-8=
11729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuL" target=3D"_blank">
<img alt=3D"Viagens e Resorts" src=3D"https://marketeer.b-c=
dn.net/wp-content/uploads/2025/11/RitaMontenegro_CreditosMcDonaldsPortugal-=
1200x675.png" width=3D"385" height=3D"220" style=3D"display:block; align-it=
ems: center;"/>
</a>=0A </td>
</tr>
<tr style=3D"width: 385px; vertical-align: top;">
<td align=3D"left" valign=3D"top" style=3D"width: 100%;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=
=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"display: block; width: 100%=
;">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go/6d6=
--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuL" t=
arget=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuche=
t ms',helvetica,sans-serif !important;color: #1e1a1b;">=E2=80=9CA inova=
=C3=A7=C3=A3o constante =C3=A9 fundamental para mantermos a nossa posi=
=C3=A7=C3=A3o como uma marca relevante e com prop=C3=B3sito=E2=80=9D, Rita =
Montenegro, McDonald=E2=80=99s Portugal</a>=0A <=
/span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); displa=
y: block; width: 385px;">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin: 0px=
; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-s=
erif !important;"><p>A McDonald=E2=80=99s continua a apostar na inova=C3=
=A7=C3=A3o para criar uma experi=C3=AAncia mais pr=C3=B3xima e personalizad=
a com os seus consumidores. Recentemente, a marca lan=C3=A7ou uma campanha =
de cup=C3=B5es digitais personalizados.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
</tr>
</table> </td>=0A =
<td width=3D"5"></td>=0A =
<td width=3D"0.75" bgcolor=3D"#d7d7d7" style=3D"font-=
size: 0.75px; line-height: 0.75px;"></td>=0A =
<td width=3D"5"></td>=0A =
<td style=3D"vertical-align: top;">=0A=0A =
<table border=3D"0" valign=3D"top" cellpadding=3D"0" ce=
llspacing=3D"0" style=3D"width: 385px">
<td width=3D"10"></td>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" style=3D"width: 3=
85px; text-align: left;">
<a href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40b-8=
11729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuM" target=3D"_blank">
<img alt=3D"Viagens e Resorts" src=3D"https://marketeer.b-c=
dn.net/wp-content/uploads/2025/10/aumento-de-preco.jpg" width=3D"385" heigh=
t=3D"220" style=3D"display:block; align-items: center;"/>
</a>=0A </td>
</tr>
<tr style=3D"width: 385px; vertical-align: top;">
<td align=3D"left" valign=3D"top" style=3D"width: 100%;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=
=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"display: block; width: 100%=
;">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go/6d6=
--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuM" t=
arget=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuche=
t ms',helvetica,sans-serif !important;color: #1e1a1b;">Press=C3=A3o nos=
pre=C3=A7os e mudan=C3=A7as demogr=C3=A1ficas transformam os padr=C3=B5es =
de consumo em Portugal</a>=0A </span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); displa=
y: block; width: 385px;">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin: 0px=
; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-s=
erif !important;"><p>A press=C3=A3o inflacion=C3=A1ria voltou a marcar o ri=
tmo do consumo em Portugal, com os consumidores a responderem de forma mais=
pragm=C3=A1tica e seletiva, =C3=A0 medida que os pre=C3=A7os continuam a s=
ubir. De acordo com a mais recente an=C3=A1lise da Worldpanel by Numerator,=
os dados revelam um comportamento de compra mais racional.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
</tr>
</table> </td>=0A =
</tr>=0A <t=
r height=3D"10"></tr>=0A </table> =0A =
</tr> =0A <=
table align=3D"center">
<tr>
<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af4=
0b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9v7gM"><img src=3D"https=
://marketeer.b-cdn.net/wp-content/uploads/2025/05/newsletter_RRM2.jpg" widt=
h=3D"800" /></a> </td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfu=
N" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Impulsionada=
s pela IA as transa=C3=A7=C3=B5es de com=C3=A9rcio eletr=C3=B3nico podem ul=
trapassar os 440 mil milh=C3=B5es at=C3=A9 2030</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>O com=C3=A9rcio eletr=C3=B3nico dever=C3=A1 ultrap=
assar os 440 mil milh=C3=B5es de transa=C3=A7=C3=B5es globais at=C3=A9 2030=
, um crescimento significativo em compara=C3=A7=C3=A3o com os 277 mil milh=
=C3=B5es de transa=C3=A7=C3=B5es estimadas para 2025, de acordo com um novo=
estudo da Juniper Research.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/6d6--93=
2e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuN" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2011/10/comercio.jpg" width=3D"390" heigh=
t=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfu=
O" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Mais do que =
campanhas: o futuro das marcas escreve-se com autenticidade</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Opini=C3=A3o de Mariana Morais, Comms & Branding M=
anager, da Sky Portugal</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/6d6--93=
2e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuO" targe=
t=3D"_blank">
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teer.b-cdn.net/wp-content/uploads/2025/10/Mariana-Morais_Comms-Brand_Sky-PT=
.png" width=3D"390" height=3D"216" style=3D"display:block;"/>
</a>=0A </td>
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</table>
</td>
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<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfu=
P" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Dados, estra=
t=C3=A9gia e empatia para criar impacto</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>H=C3=A1 um ano =C3=A0 frente do Publicis Groupe em=
Portugal, Alexandra Varassin refor=C3=A7a uma lideran=C3=A7a que valoriza =
o colectivo, promove a diversidade e acredita que a excel=C3=AAncia =C3=
=A9 poss=C3=ADvel, desde que haja espa=C3=A7o para criar, errar e evoluir.<=
/p>=0A</span>
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</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
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<td height=3D"7"></td>
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<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/6d6--93=
2e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfuP" targe=
t=3D"_blank">
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teer.b-cdn.net/wp-content/uploads/2025/10/Alexandra-Varassin-Publicis-Group=
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=20
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
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<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5e9vfu=
Q" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Unilever: O =
marketing digital em ac=C3=A7=C3=A3o</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
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<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Para a Unilever, o marketing digital integra o eco=
ssistema global, impulsionando a inova=C3=A7=C3=A3o e a liga=C3=A7=C3=A3o d=
as marcas dentro do mix de comunica=C3=A7=C3=A3o.</p>=0A</span>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
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tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
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teer.b-cdn.net/wp-content/uploads/2025/10/Unilever-Cleanipedia.png" width=
=3D"390" height=3D"216" style=3D"display:block;"/>
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=A0<a href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40b-811729c56a=
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ne-height:80px !important;"></a>=0A=C2=A0<a href=3D"https://news.marketeer.=
pt/go/6d6--932e81877d1af40b-811729c56af4-18dd-1e535994693ae11Dec9e1dmkSedN5=
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ne; line-height:80px !important;"></a>=0A=C2=A0<a href=3D"https://news.mark=
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8dd-1e535994693ae11Dec9e1dmkSedN5e9vfvb">Recomendar=C2=A0=C2=A0=C2=A0</a>=
=0A<span class=3D"original-only" style=3D"display: inline !important;"><a s=
tyle=3D"color: #777777; text-decoration: none; font-family: Arial, Helvetic=
a, sans-serif; font-size:13px; font-weight: normal;
" href=3D"https://news.marketeer.pt/go/6d6--932e81877d1af40b-811729c56af4-1=
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nt-family: Arial, Helvetica, sans-serif; font-size:13px; font-weight: norma=
l;
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n>=0A
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al, Helvetica, sans-serif; text-align: center; font-size: 13px; line-height=
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t;" class=3D"easygoi-footer-table-td-responsive">
Enviado para info@mak.pt<br>
Rua Cidade de Rabat, 41B 1500-159 Lisboa Campolide Lisboa Portugal<br>=0A<=
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ec9edN5&em=3Dinfo%40mak.pt"><img src=3D"https://news.marketeer.pt/recursos/=
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ay:table-cell !important;">=0A<a href=3D"https://news.marketeer.pt/go/6d6--=
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le=3D"Experimente j=C3=A1!"><img src=3D"https://eg.e-goi.com/footer_images/=
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a>
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