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"ED" Chiado =C3=A9 uma das 30 zonas mais prestigiadas (e caras) d=
o mundo: pole position =C3=A9 ocupada pela londrina New Bond Street O Chiad=
o consolidou a sua posi=C3=A7=C3=A3o como a principal rua de com=C3=A9rcio =
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=C3=A3o Web=0Ahttps://news.marketeer.pt/vl/a380-395e1-6072df7-9fb021a4c21d6=
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a4c21d6dc32bcf7fedOie1dtATec9e535994693a=0A=0A =0A [1]=0A [2]"ED"=0A =
[3]Chiado =C3=A9 uma das 30 zonas mais prestigiadas (e caras) do mundo: p=
ole position =C3=A9 ocupada=0A pela londrina New Bond Street=0A=0A O Ch=
iado consolidou a sua posi=C3=A7=C3=A3o como a principal rua de com=C3=
=A9rcio em Portugal, mantendo-se=0A entre as 30 mais prestigiadas do mund=
o, ocupando o 30.=C2=BA lugar, segundo a 35.=C2=AA edi=C3=A7=C3=A3o do=0A =
relat=C3=B3rio Main Streets Across the World, da consultora Cushman & Wake=
field.=0A [4]Ler Mais=0A [5]=0A=0A [6]Parceria global: Coca-Cola e Ro=
ck in Rio Lisboa prometem festival hist=C3=B3rico em 2026=0A=0A A Coca-Co=
la e o Rock in Rio Lisboa anunciaram oficialmente uma parceria global que p=
romete=0A transformar a experi=C3=AAncia do festival em Portugal.=0A [7=
]"Marketeer"=0A=0A=0A [8]25.=C2=AA Confer=C3=AAncia Marketeer: (re) Veja =
a interven=C3=A7=C3=A3o de abertura do CEO do=0A Multipublica=C3=A7=C3=
=B5es Media Group, Ricardo Flor=C3=AAncio=0A=0A A 25=C2=AA Confer=C3=
=AAncia Marketeer reuniu especialistas, l=C3=ADderes empresariais e represe=
ntantes de=0A marcas nacionais e internacionais para debater o posicionam=
ento e a reputa=C3=A7=C3=A3o do pa=C3=ADs no=0A contexto global.=0A [9]=
"Marketeer"=0A=0A EDI=C3=87=C3=83O IMPRESSA=0A=0A "Capa"=0A * Oport=
unidades da Silver Generation=0A * Eventos que marcam=0A * Mergulha=
dos num mundo de chocolate=0A * Influ=C3=AAncia n=C3=A3o se mede em lik=
es=0A * Cadernos Especiais=0A=0A [10]ASSINAR=0A=0A [11]=0A=0A [12=
]"Viagens=0A [13]=E2=80=9CAcreditamos que a tecnologia deve amplificar o =
poder das marcas=E2=80=9D, Sylvain Le Borgne,=0A Group Chief Data Officer=
da JCDecaux=0A=0A Num momento em que a Intelig=C3=AAncia Artificial rede=
fine o ecossistema da comunica=C3=A7=C3=A3o e a=0A publicidade exterior a=
celera a sua transi=C3=A7=C3=A3o para modelos cada vez mais digitais,=0A =
responsivos e orientados por dados, a JCDecaux assume um papel central nest=
a transforma=C3=A7=C3=A3o.=0A [14]"Viagens=0A [15]Est=C3=A1 na hora do =
rebranding? 7 sinais de que a sua marca precisa de se renovar=0A=0A Num m=
ercado cada vez mais competitivo e din=C3=A2mico, as marcas enfrentam desaf=
ios constantes=0A que podem fragilizar a sua posi=C3=A7=C3=A3o. =C3=89 ne=
ste contexto que o final do ano se apresenta como=0A um momento estrat=
=C3=A9gico para avaliar a sa=C3=BAde das marcas.=0A=0A [16]=0A=0A=0A [1=
7]Endomarketing: o poder da comunica=C3=A7=C3=A3o interna na motiva=C3=
=A7=C3=A3o e reten=C3=A7=C3=A3o de talento=0A=0A Opini=C3=A3o de Bruna Co=
sta, estudante de Mestrado em Marketing, ISCA-Universidade de Aveiro, e=0A =
Cl=C3=A1udia Ribau, docente no ISCA-Universidade de Aveiro, na =C3=A1rea =
do marketing e diretora do=0A Mestrado em Marketing e Comunica=C3=A7=
=C3=A3o Digital=0A [18]"Marketeer"=0A=0A=0A [19]Fidelidade: Proteger pe=
ssoas ao longo de gera=C3=A7=C3=B5es=0A=0A A Fidelidade refor=C3=A7a o se=
u papel no sector segurador com uma estrat=C3=A9gia que alia=0A tecnologi=
a, sustentabilidade e proximidade humana.=0A [20]"Marketeer"=0A=0A=0A [=
21]Cofidis: Morreu o branding de fachada. Ainda bem=0A=0A Existem marcas =
que ainda acreditam que a confian=C3=A7a se constr=C3=B3i com palavras cert=
as e=0A campanhas bonitas. Mas as pessoas j=C3=A1 n=C3=A3o compram promes=
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jur=C3=ADdico portugu=C3=AAs tem vindo a profissionalizar-se e a diversific=
ar-se, exigindo=0A respostas mais estrat=C3=A9gicas e inovadoras das orga=
niza=C3=A7=C3=B5es que no mesmo interv=C3=AAm.=0A [24]"Marketeer"=0A=0A=
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ight; background-color: #FFFFFF; color: #777777; font-family: Arial, Helvet=
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x28/share.png" alt=3D"Social" width=3D"28" height=3D"28" border=3D"0" style=
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17fb97676157e2c/.SocialIcons/28x28/facebook.png" alt=3D"Facebook" width=3D"=
28" height=3D"28" border=3D"0" style=3D"display:inline;"></a>=C2=A0<a href=
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535994693ae11Dec9e1dtATedOie9vghk" border=3D"0"><img src=3D"https://news.ma=
rketeer.pt/recursos/68d1a35b7c349122217fb97676157e2c/.SocialIcons/28x28/twi=
tter.png" alt=3D"Twitter" width=3D"28" height=3D"28" border=3D"0" style=3D"=
display:inline;"></a>=C2=A0<a href=3D"https://news.marketeer.pt/go/a380-395=
e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vghl" border=
=3D"0"><img src=3D"https://news.marketeer.pt/recursos/68d1a35b7c349122217fb=
97676157e2c/.SocialIcons/56x56/linkedin.png" alt=3D"LinkedIn" width=3D"28" =
height=3D"28" border=3D"0" style=3D"display:inline;"></a>=C2=A0<a href=3D"h=
ttps://news.marketeer.pt/go/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe53599=
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er.pt/recursos/68d1a35b7c349122217fb97676157e2c/.SocialIcons/56x56/whatsapp=
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play:inline;"></a>
</td>
</tr></table>=0A</td>
</tr>=0A<tr style=3D"display:table-row !important;">=0A<td style=3D"back=
ground-color: #ffffff; height:1px; font-size:2px; line-height:1px; mso-marg=
in-top-alt:1px; display:table-cell !important;" class=3D"easygoi-header-tab=
le-td-responsive">=C2=A0</td>
</tr>=0A</table> <div style=3D"background:#ffffff; display:flex; margin-=
top: -2px"> <div class=3D"pixel-darkgoi" style=3D"width:1px;height:1px;"></=
div> <img src=3D"https://news.marketeer.pt/stats.php?l=3D1e6072df7e9fb021a4=
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15870953&hf=3D&i=3D1" style=3D"width: 3px !important; height: 2px !importan=
t; overflow: hidden; border:0 solid transparent; margin: 0; line-height:2px=
; mso-margin-top-alt:2px;" width=3D"3" height=3D"2" align=3D"middle" border=
=3D"0" alt=3D""> </div> =0A <table align=3D"center" border=3D"0" cel=
lpadding=3D"0" cellspacing=3D"0" width=3D"800" bgcolor=3D"#ffffff" style=3D=
"border-collapse:collapse;">=0A=09=09=09=09=09=09<tr>=0A =
<td colspan=3D"3" height=3D"20"></td>=0A </=
tr>=0A <tr>=0A <td colspan=3D=
"3">=0A=09=09=09=09=09=09=0A=09=09=09=09=09=09<img src=3D"https://marketeer=
.sapo.pt/wp-content/plugins/nc-newsletters-old/assets/img/banner_manha.jpg"=
width=3D"800" height=3D"130" style=3D"display:block;" border=3D"0"/>=0A =
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<tr>
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<tr>
<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb0=
21a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9uY76"><img src=3D"https://m=
arketeer.b-cdn.net/wp-content/uploads/2025/11/Marketeer-800x100px.jpg" widt=
h=3D"800" /></a> </td>
</tr>
<tr>=0A <td height=
=3D"10"></td>=0A </tr>=0A <tr=
>=0A <td width=3D"800">
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td>
<table border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0">
<tr>
<td valign=3D"top" align=3D"left" height=3D"216=
" style=3D"width: 390px; text-align: left; padding-top: 10px; padding-right=
: 10px; padding-bottom: 10px;">=20
<a href=3D"https://news.marketeer.pt/go/a38=
0-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggM" t=
arget=3D"_blank">
<img src=3D"https://marketeer.b-cdn.net=
/wp-content/uploads/2025/11/istockphoto-1619421530-612x612-1.jpg" width=3D"=
390" height=3D"216" alt=3D"ED" style=3D"display:block; width: 390px !import=
ant;" border=3D"0"/>
</a>=0A </td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td height=3D"10"></td>
</tr>
<td valign=3D"top" style=3D"padding-right: 10px; width:=
390px;">
<span style=3D"font-size:22px;">
<strong>
<a href=3D"https://news.marketeer.pt/go/a38=
0-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggM" t=
arget=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuche=
t ms',helvetica,sans-serif !important;color: #1e1a1b;">Chiado =C3=A9 um=
a das 30 zonas mais prestigiadas (e caras) do mundo: pole position =C3=
=A9 ocupada pela londrina New Bond Street</a>=0A =
</strong>
</span>
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</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"padding-right: 10px; di=
splay: block; width: 390px; ">
<span style=3D"font-size:16px;">
<span style=3D"margin: 0px; color: rgb(0, 0=
, 0); font-family: 'trebuchet ms',helvetica,sans-serif !important;"=
><p>O Chiado consolidou a sua posi=C3=A7=C3=A3o como a principal rua de com=
=C3=A9rcio em Portugal, mantendo-se entre as 30 mais prestigiadas do mundo,=
ocupando o 30.=C2=BA lugar, segundo a 35.=C2=AA edi=C3=A7=C3=A3o do relat=
=C3=B3rio Main Streets Across the World, da consultora Cushman & Wakefield.=
</p>=0A</span>
</span>
</td>
</tr>
<tr><td style=3D"text-align: right">
<a style=3D"background-color:#da1f26;border-wid=
th:1px;border-style:solid;border-image:none 100% / 1 / 0 stretch;border-rad=
ius:2px;color:rgb(255, 255, 255);font-family:arial, helvetica, sans-serif;f=
ont-size:16px;line-height:36px;text-align:center;text-decoration:none;width=
:130px;max-width:130px;cursor:pointer;font-weight:bold;display:inline-block=
!important;mso-hide:all;" type=3D"normal" originalwidth=3D"250px" original=
height=3D"36px" href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb=
021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggN">Ler Mais</a></td></t=
r>
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</td>
</tr>
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=20
</td>=0A </tr>=0A=0A <tr>
<td height=3D"20"></td>
</tr>
=20
<tr>
<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb0=
21a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9uGPp"><img src=3D"https://m=
arketeer.b-cdn.net/wp-content/uploads/2024/06/pub-banner-800x100px.jpg" wid=
th=3D"800" /></a> </td>
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=20
<tr>
<td height=3D"20"></td>
</tr>
=0A <tr>=0A =
=0A=0A =
</tr>=0A=0A =20
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
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<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
O" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Parceria glo=
bal: Coca-Cola e Rock in Rio Lisboa prometem festival hist=C3=B3rico em 202=
6</a>=0A </span>
</strong>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>A Coca-Cola e o Rock in Rio Lisboa anunciaram ofic=
ialmente uma parceria global que promete transformar a experi=C3=AAncia do =
festival em Portugal.</p>=0A</span>
</span>
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<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
5e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggO" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/Captura-de-Ecra-2797.jpg" width=
=3D"390" height=3D"216" style=3D"display:block;"/>
</a>=0A </td>
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</table>
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</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
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<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
P" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">25.=C2=AA Co=
nfer=C3=AAncia Marketeer: (re) Veja a interven=C3=A7=C3=A3o de abertura do =
CEO do Multipublica=C3=A7=C3=B5es Media Group, Ricardo Flor=C3=AAncio</a>=
=0A </span>
</strong>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>A 25=C2=AA Confer=C3=AAncia Marketeer reuniu espec=
ialistas, l=C3=ADderes empresariais e representantes de marcas nacionais e =
internacionais para debater o posicionamento e a reputa=C3=A7=C3=A3o do pa=
=C3=ADs no contexto global.</p>=0A</span>
</span>
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</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
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</tr>
<tr>
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tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
5e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggP" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/03_AberturaRF.jpg" width=3D"390" =
height=3D"216" style=3D"display:block;"/>
</a>=0A </td>
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</table>
<table align=3D"center" style=3D"background-color: #da1f26; width: 800px;">=
=0A <td width=3D"10"></td>=0A <td valign=3D"top" style=3D"padding-bot=
tom: 4px; padding-top: 4px; display: block; width: 100%;">=0A <span s=
tyle=3D"color: rgb(255,255,255); font-size: 17px;font-family: 'trebuche=
t ms',helvetica,sans-serif !important;">EDI=C3=87=C3=83O IMPRESSA</span=
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ter" cellspacing =3D"0" cellpadding =3D"0" >=0A <tr><td height=3D"15"></=
td></tr>=0A <tr style =3D"background-color: #f4f4f4!important;">=0A =
<td align=3D"left" valign=3D"top" style=3D"width: 257px;">=0A =
<table height=3D"auto" width=3D"247" cellspacing=3D"0" cellpadding=3D"0" b=
order=3D"0">=0A <tr>=0A <td valign=3D"top=
" align=3D"left" height=3D"auto" style=3D"padding: 10px 10px 20px 0px;">=0A=
<img alt=3D"Capa" src=3D"https://marketeer.b-cdn.ne=
t/wp-content/uploads/2025/10/kp-351.jpg" width=3D"180" height=3D"229" borde=
r=3D"0" style=3D"display: block; margin-left: 59px; height: auto; width: 18=
0px !important; border: 0px; outline: none; text-decoration: none; vertical=
-align: bottom;">=0A </td>=0A </tr>=0A =
</table>=0A </td>=0A=0A <td align =3D "left" valign =
=3D "top" style =3D "width: 523px;">=0A <table cellspacing =3D "=
0" cellpadding =3D "0" border =3D "0">=0A <tr><td height=3D"=
35"></td></tr>=0A <tr>=0A <td valign =3D"=
top">=0A <ul style =3D "line-height: 30px">=0A =
<li>=0A <span style=3D=
"font-size: 16px;font-family: 'trebuchet ms',helvetica,sans-serif !=
important;"><b>Oportunidades da Silver Generation</b></span>=0A =
</li>=0A <li>=0A =
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ms',helvetica,sans-serif !important;"><b>Eventos que marcam</b></span>=
=0A </li>=0A <li>=0A =
<span style=3D"font-size: 16px;font-family: &=
#39;trebuchet ms',helvetica,sans-serif !important;"><b>Mergulhados num =
mundo de chocolate</b></span>=0A </li>=0A =
<li>=0A =
<span style=3D"font-size: 16px;font-family: 'trebu=
chet ms',helvetica,sans-serif !important;"><b>Influ=C3=AAncia n=C3=
=A3o se mede em likes</b></span>=0A </li>=0A=
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<li>=0A <span style=3D"font=
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tant;"><b>Cadernos Especiais</b></span>=0A <=
/li>=0A </ul>=0A =
</td>=0A </tr><tr><td style=3D"text-align: right=
">=0A <a style=3D"background-color: #da1f26;border-w=
idth:1px;border-style:solid;border-image:none 100% / 1 / 0 stretch;border-r=
adius:2px;color:rgb(255, 255, 255);font-family:arial, helvetica, sans-serif=
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th:130px;max-width:130px;cursor:pointer;font-weight:bold;display:inline-blo=
ck !important;mso-hide:all;" type=3D"normal" originalwidth=3D"250px" origin=
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r>=0A</table>=0A<? php require plugin_dir_path(__DIR__) . 'Templates/k=
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<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb0=
21a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9v1J3"><img src=3D"https://m=
arketeer.b-cdn.net/wp-content/uploads/2025/05/BANNER-MARKETEER-2.jpg" width=
=3D"800" /></a> </td>
</tr>
=20
<tr>
<td height=3D"2"></td>
</tr>
</table>
<tr style=3D"display: table-row"> =0A =
<table valign=3D"top" align=3D"center" wi=
dth=3D"800" > =0A <tr height=3D"6"><=
/tr>=0A <tr>=0A =
<td style=3D"vertical-align: top;">=0A =
<table border=3D"0" valign=3D"top" cellpa=
dding=3D"0" cellspacing=3D"0" style=3D"width: 385px">
<td width=3D"10"></td>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" style=3D"width: 3=
85px; text-align: left;">
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb0=
21a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggQ" target=3D"_blank">
<img alt=3D"Viagens e Resorts" src=3D"https://marketeer.b-c=
dn.net/wp-content/uploads/2025/11/Sylvain-Le-Borgne-1200x675.jpg" width=3D"=
385" height=3D"220" style=3D"display:block; align-items: center;"/>
</a>=0A </td>
</tr>
<tr style=3D"width: 385px; vertical-align: top;">
<td align=3D"left" valign=3D"top" style=3D"width: 100%;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=
=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"display: block; width: 100%=
;">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go/a38=
0-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggQ" t=
arget=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuche=
t ms',helvetica,sans-serif !important;color: #1e1a1b;">=E2=80=9CAcredit=
amos que a tecnologia deve amplificar o poder das marcas=E2=80=9D, Sylvain =
Le Borgne, Group Chief Data Officer da JCDecaux</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); displa=
y: block; width: 385px;">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin: 0px=
; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-s=
erif !important;"><p>Num momento em que a Intelig=C3=AAncia Artificial rede=
fine o ecossistema da comunica=C3=A7=C3=A3o e a publicidade exterior aceler=
a a sua transi=C3=A7=C3=A3o para modelos cada vez mais digitais, responsivo=
s e orientados por dados, a JCDecaux assume um papel central nesta transfor=
ma=C3=A7=C3=A3o.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
</tr>
</table> </td>=0A =
<td width=3D"5"></td>=0A =
<td width=3D"0.75" bgcolor=3D"#d7d7d7" style=3D"font-=
size: 0.75px; line-height: 0.75px;"></td>=0A =
<td width=3D"5"></td>=0A =
<td style=3D"vertical-align: top;">=0A=0A =
<table border=3D"0" valign=3D"top" cellpadding=3D"0" ce=
llspacing=3D"0" style=3D"width: 385px">
<td width=3D"10"></td>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" style=3D"width: 3=
85px; text-align: left;">
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-9fb0=
21a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggR" target=3D"_blank">
<img alt=3D"Viagens e Resorts" src=3D"https://marketeer.b-c=
dn.net/wp-content/uploads/2025/09/o-que-e-e-qual-a-importancia-do-rebrandin=
g-700x394-1-600x338.jpeg" width=3D"385" height=3D"220" style=3D"display:blo=
ck; align-items: center;"/>
</a>=0A </td>
</tr>
<tr style=3D"width: 385px; vertical-align: top;">
<td align=3D"left" valign=3D"top" style=3D"width: 100%;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=
=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"display: block; width: 100%=
;">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go/a38=
0-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggR" t=
arget=3D"_blank" style=3D"text-decoration: none; font-family: 'trebuche=
t ms',helvetica,sans-serif !important;color: #1e1a1b;">Est=C3=A1 na hor=
a do rebranding? 7 sinais de que a sua marca precisa de se renovar</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); displa=
y: block; width: 385px;">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin: 0px=
; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sans-s=
erif !important;"><p>Num mercado cada vez mais competitivo e din=C3=A2mico,=
as marcas enfrentam desafios constantes que podem fragilizar a sua posi=
=C3=A7=C3=A3o. =C3=89 neste contexto que o final do ano se apresenta como u=
m momento estrat=C3=A9gico para avaliar a sa=C3=BAde das marcas.</p>=0A</sp=
an>
</span>
</td>
</tr>
</table>
</td>
</tr>
</table> </td>=0A =
</tr>=0A <t=
r height=3D"10"></tr>=0A </table> =0A =
</tr> =0A <=
table align=3D"center">
<tr>
<td colspan=3D"1">=20
<a href=3D"https://news.marketeer.pt/go/a380-395e1-6072df7-=
9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9v7gM"><img src=3D"https=
://marketeer.b-cdn.net/wp-content/uploads/2025/07/newsletter_RRM3.jpg" widt=
h=3D"800" /></a> </td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
S" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Endomarketin=
g: o poder da comunica=C3=A7=C3=A3o interna na motiva=C3=A7=C3=A3o e reten=
=C3=A7=C3=A3o de talento</a>=0A </span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Opini=C3=A3o de Bruna Costa, estudante de Mestrado=
em Marketing, ISCA-Universidade de Aveiro, e Cl=C3=A1udia Ribau, docente n=
o ISCA-Universidade de Aveiro, na =C3=A1rea do marketing e diretora do Mest=
rado em Marketing e Comunica=C3=A7=C3=A3o Digital</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
5e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggS" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/ribau-1.jpg" width=3D"390" height=
=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
T" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Fidelidade: =
Proteger pessoas ao longo de gera=C3=A7=C3=B5es</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>A Fidelidade refor=C3=A7a o seu papel no sector se=
gurador com uma estrat=C3=A9gia que alia tecnologia, sustentabilidade e pro=
ximidade humana.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
5e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggT" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/Fidelidade.png" width=3D"390" hei=
ght=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
<table align=3D"center" style=3D"width: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table> <tr style=3D"display: table-row"> =0A =
<table valign=3D"top" align=3D"center" width=
=3D"800" > =0A <tr height=3D"6"></tr>=0A=
<tr>=0A =
<td style=3D"vertical-align: top;">=0A =
=20
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
U" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">Cofidis: Mor=
reu o branding de fachada. Ainda bem</a>=0A =
</span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>Existem marcas que ainda acreditam que a confian=
=C3=A7a se constr=C3=B3i com palavras certas e campanhas bonitas. Mas as pe=
ssoas j=C3=A1 n=C3=A3o compram promessas. Compram experi=C3=AAncias. E =
=C3=A9 a=C3=AD que o branding mudou: deixou de ser palco e passou a ser pr=
=C3=A1tica.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
5e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vggU" targe=
t=3D"_blank">
<img alt=3D"Marketeer" src=3D"https://marke=
teer.b-cdn.net/wp-content/uploads/2025/11/Cofidis.png" width=3D"390" height=
=3D"216" style=3D"display:block;"/>
</a>=0A </td>
</tr>
</table>
</td>
</tr>
</table>
</td>=0A =
<td width=3D"5"></td>=0A =
<td width=3D"0.75" bgcolor=3D"#fff" style=3D"font-size: 0.75px; line-heig=
ht: 0.75px;"></td>=0A <td width=3D"5=
"></td>=0A <td style=3D"vertical-ali=
gn: top;">=0A <tr>=0A =
<td width=3D"800"><table align=3D"center" style=3D"w=
idth: 800px;">
<tr>
=09<td height=3D"7"></td>
</tr>
<tr>
=09<td height=3D"1" bgcolor=3D"#da1f26" style=3D"width: 100%; font-size: 1p=
x; line-height: 1px;">=C2=A0</td>
</tr>
<tr>
=09<td height=3D"7"></td>
</tr>
</table> </td>=0A <tr style=3D"dis=
play: table-row"> =0A <table valign=3D"top" =
align=3D"center" width=3D"800" > =0A <tr=
height=3D"6"></tr>=0A <tr>=0A =
<td style=3D"vertical-align: top;">=0A =
=20
<table border=3D"0" cellpadding=3D"0" align=3D"center" cellspacing=3D"0=
" style=3D"max-width: 800px">
<tr style=3D"width: 100%;">
<td align=3D"left" valign=3D"top" style=3D"width: 392px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"">
<tr><td height=3D"23"></td></tr>
<tr>
<td valign=3D"top" style=3D"padding-left: 4px; padd=
ing-right: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-t=
able-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-t=
ext-size-adjust: 100%;mso-line-height-rule:exactly; ">
<strong>
<span style=3D"font-size:22px;">
<a href=3D"https://news.marketeer.pt/go=
/a380-395e1-6072df7-9fb021a4c21d6dc32bcf7fe535994693ae11Dec9e1dtATedOie9vgg=
V" target=3D"_blank" style=3D"text-decoration: none; font-family: 'treb=
uchet ms',helvetica,sans-serif !important;color: #1e1a1b;">FIND: 20 ano=
s a moldar o mercado jur=C3=ADdico</a>=0A </=
span>
</strong>
</td>
</tr>
</table>
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0">
<tr>
<td valign=3D"top" style=3D"color: rgb(0, 0, 0); pa=
dding-left: 4px; text-size-adjust: 100%; display: block; width: 392px; mso-=
table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-=
text-size-adjust: 100%;mso-line-height-rule:exactly; ">
<span style=3D"font-size:16px;">
<span style=3D"font-weight: normal; margin:=
0px; color: rgb(0, 0, 0); font-family: 'trebuchet ms',helvetica,sa=
ns-serif !important;"><p>O mercado jur=C3=ADdico portugu=C3=AAs tem vindo a=
profissionalizar-se e a diversificar-se, exigindo respostas mais estrat=
=C3=A9gicas e inovadoras das organiza=C3=A7=C3=B5es que no mesmo interv=
=C3=AAm.</p>=0A</span>
</span>
</td>
</tr>
</table>
</td>
<td align=3D"left" valign=3D"top" style=3D"width: 400px;">
<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" sty=
le=3D"border-collapse: collapse; text-size-adjust: 100%; width: 390px;">
<tr>
<td height=3D"7"></td>
</tr>
<tr>
<td valign=3D"top" align=3D"left" height=3D"auto" s=
tyle=3D"width: 390px; text-align: left; padding: 10px 0px 10px 10px;">
<a href=3D"https://news.marketeer.pt/go/a380-39=
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